Worldspan Gains Superior Functionality and Reduces Costs with Siebel CRM OnDemand and IBM

Siebel CRM OnDemand to Deliver 50 Percent Savings over Three-year Period

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SAN MATEO, Calif. & ARMONK, N.Y - 10 Jan 2005:   -- Siebel Systems, Inc., a leading provider of business applications software, and IBM today announced that Worldspan, a technology service provider and global leader in e-commerce for the travel industry, will deploy Siebel CRM OnDemand to its global sales force.  Worldspan expects to save 50 percent over its current costs by using Siebel Systems' CRM solution, which is hosted by IBM. The company is currently in the implementation planning phase and expects to complete the deployment by March 2005. 

Worldspan provides 24-by-7 high-speed operation of travel shopping and booking solutions to Web sites such as Expedia, Orbitz, Priceline and Hotwire, access to inventory for more than 800 travel suppliers, and hosting solutions for airlines including Delta Air Lines and Northwest Airlines.  Worldspan has a tradition of technology innovation in the travel industry, including the first browser-based travel agency desktop product, the award winning LINK supply chain integration system, and Worldspan Rapid Reprice®, the industry's first automated ticket re-pricing engine. 

"Earlier this year, Worldspan made a strategic decision to look for opportunities to move to the on demand model for financial, human resources, Sales Force Automation (SFA), and other systems that run our business behind the scenes," said Sue Powers, CIO and senior vice president -Worldwide Product Solutions, Worldspan. "Worldspan's demonstrated history of technology innovation and our technology strategy to deploy the right technology for the job made it a natural fit for Worldspan to be one of the first to adopt on-demand technology.  Siebel CRM OnDemand provides greater scalability and accessibility and is a perfect fit with Worldspan's service-oriented architecture.  We'll be able to benefit from the capabilities of the latest Siebel software releases and built-in best practices based on Siebel's experience with thousands of customers. In addition, we'll reduce infrastructure and support costs, and free IT resources to focus on our core competencies so that we remain ahead of the curve."

Siebel CRM OnDemand combines Siebel Systems' industry-leading customer relationship management (CRM) capabilities with IBM's proven performance in hosting mission-critical business applications and Web sites. It incorporates IBM's industry-leading best practices for hosting and managing Siebel applications. Siebel CRM OnDemand will provide Worldspan with a fast, cost-effective means of moving to the newest version of the Siebel applications, which offer such features as a simple, straightforward Web interface and more tightly integrated analytics. 

Major drivers behind the transition to Siebel's hosted solution includes the reduction in infrastructure costs compared to maintaining an on-premise solution, and the opportunity for Worldspan to divest itself of an effort that is outside its core business. This will enable the company to focus its IT resources on developing, managing, and supporting the software and services it provides to its customers. The subscription pricing structure, which is a pay-per-user approach versus a fixed-price annual contract, offers greater flexibility as the company adjusts its staffing requirements based on changing business requirements.

After Worldspan made the decision to move to a subscription model, Worldspan conducted an extensive evaluation of available offerings. The company required a technology provider that could meet its high standard of technology innovation and selected Siebel CRM OnDemand because of Siebel Systems' proven performance, ease of use, wide acceptance, and best practices, combined with IBM's world-class hosting capabilities. Another important factor in the decision was the fact that Siebel Systems offers a true on-demand solution, unlike many other offerings, which are simply outsourced custom implementations. "Because of our long-term relationship with Siebel Systems and IBM, we were very comfortable with our choice," said Sue Powers, CIO and senior vice president - Worldwide Product Solutions, Worldspan. "We knew they could deliver."

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