Newly Weds Foods Serves Up Culinary Delights With IBM SmartCloud

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ARMONK, N.Y. - 17 Jan 2012: IBM (NYSE: IBM) today announced that Newly Weds Foods is collaborating on the IBM SmartCloud to help its chefs create recipes adopted by its tens of thousands of clients globally.

Chefs at Newly Weds Foods, a world leader in food ingredient technology, have reduced department travel and meeting costs by 10 percent using the IBM SmartCloud for Social Business services. The cloud services allow them to easily collaborate and quickly share information and ideas online, including new region-appropriate recipes and menus as well as ingredients such as sauces, batters, breading and seasonings.

With its network of R&D, manufacturing and service facilities, which include 27 state of the art plants and 19 regional laboratories globally, Newly Weds Foods needed to find a way to more quickly accommodate the regional differences, food preparations, and ingredient availability of its food manufacturing and food service industry clients. IBM's SmartCloud services facilitate online meetings, social networking, brainstorming and online information sharing, saving Newly Weds Foods time and money spent on travel expenses, teleconference fees and in-person meetings.

Due to its rapid growth in recent years, the company needed to quickly figure out a way to work together more efficiently across geographic regions.

As more offices opened, and more chefs and thousands of new clients came into the picture, the company needed a more intelligent and streamlined form of communications.

To hear from Chef Abe White about how Newly Weds Foods is collaborating in the cloud, watch this video:

"Working with IBM is helping Newly Weds Foods become a social business, connecting our many resources across the globe in an effort to bring better products to our customers," said Bob Brindza, Manager, management information systems (MIS), Newly Weds Foods.

IBM's SmartCloud for Social Business portfolio features social networking, online collaboration tools and e-mail as a service. It can help businesses of all sizes reduce IT costs, increase productivity and save money.

The company's MIS department has also reduced expenses by using the IBM service. Instead of traveling to teach remote employees and new divisions how to use new and existing technology tools, the MIS manager now conducts the training from the comfort of his office, saving both time and travel expenses. The research and development department recently starting using the service as well.

Additional IBM clients collaborating in the cloud include AA Translation, Brunswick, Michigan Municipal League, Russell's Convenience, Signature Mortgage, State of Vermont, and York University's Schulich School of Business in Canada.

IBM has helped thousands of clients adopt cloud models and manages millions of cloud based transactions every day. IBM assists clients in areas as diverse as banking, communications, healthcare and government to build their own clouds or securely tap into IBM cloud-based business and infrastructure services. IBM is unique in bringing together cloud technologies, deep process knowledge, a broad portfolio of cloud solutions, and a network of global delivery centers. For more information about cloud offerings from IBM, visit

Join the Twitter conversations with hashtags #IBMSocialBiz and #IBMCloud.

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