IBM Harnesses People Power

Cognos Acquisition Amplifies IBM's Services for Workforce Analytics

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ARMONK, NY - 15 Sep 2008: IBM (NYSE: IBM) today announced a blended human capital management services and software package that helps clients more effectively analyze key trends and metrics in their workforce to get the most from their talent investment. It's a way to provide chief human resource officers with easy access to information with the same rigor as the financial or operational data available to the CEO, CFO or CIO.

IBM's Workforce Analytics service package provides reliable, consistent information regarding key workforce measures such as demographics, compensation, attrition, and costs in the context of business strategies and goals. WFA consists of a set of modular, "packaged" components and services, including IBM Cognos 8 Workforce Performance software pre-mapped to the major enterprise human resources information systems (Oracle, PeopleSoft, SAP), rapid implementation services and knowledge transfer and training focused on how to successfully employ workforce analytics.

"Today's economic and global marketplace pressures mean organizations have to find new ways to compete and thrive," said Tim Ringo, vice president and global leader, Human Capital Management, IBM. "The fact is, what is not measured is not managed, and that's a terrible waste of such a significant investment as a company's talent. But while employers do recognize the importance of analytics, many have limited experience, and for many employers, workforce analytics is an occasional snapshot rather than an ongoing process. IBM's Workforce Analytics services package answers that need."

According to IBM's Global Human Capital Study 2008, Unlocking the DNA of the Adaptable Workforce, 48 percent of respondents are already planning to deploy tools that simplify human capital data and information analysis. And between now and 2011, 84 percent of executives expect to increase their use of workforce measures. However, today only 6 percent think they are effective at using human capital data to make workforce decisions and only 30 percent use human capital metrics to evaluate their business needs.

"Cognos helps companies optimize their business by quickly and consistently delivering critical insights into how their workforce is performing. Cognos can drive analytics on the most valuable resource companies have -- their people," said Steve Lukens, global Cognos executive, IBM. "Organizations can answer questions like 'How are we utilizing our people?' 'How are our people and our people programs performing?' 'What actions can we take to improve performance?' With IBM Cognos 8 Workforce Performance, blending software with leading-edge services, IBM has the most powerful tool in the business to help clients understand and monitor current performance while planning future business strategies."

IBM Cognos 8 Workforce Performance is a packaged analytic application that provides interactive insight into workforce issues such as capacity, acquisition, development, retention, performance, and compensation with consolidated analytic reporting from multiple systems. As the industry's most adaptable solution, IBM Cognos Workforce Performance enables organizations to modify and change reports as their business changes, providing organizations with the benefit of industry-leading BI and leading-edge services.

The WFA "prepackaged" services are a distinct departure from the traditional costly and time consuming approach of using tools to build custom analytic applications. The prepackaging and rapid deployment approach shortens employer "time to value," while reducing risk associated with acquiring analytic capabilities. "This announcement underscores IBM's unique capabilities in delivering services and software," said Ringo. "The blending of software assets into services will create an entirely new class of offerings -- offerings that can't be created on labor alone."

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