Newgen Teams With ADP and IBM to Deliver Industry Leading e-CRM Services for ADP's

Newgen Results Corp. to Provide Industry Leading e-CRM Capabilities to New Auto Service Portal

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SAN DIEGO - 13 Jan 2000: -- Newgen Results Corporation (Nasdaq:NWGN), a leading provider of Customer Relationship Management (CRM) technology for the service sector of the U.S. retail automotive industry, today announced it has signed a letter of intent to provide e-CRM services for ADP's, a web-based service for auto dealers, manufacturers and consumers.

ADP's will be powered by IBM's e-business technology and will link millions of motorists with auto dealers and manufacturers of their choice to enable easier and faster service, maintenance and management of their vehicles, thereby increasing consumer loyalty and new and used car sales.

Under the agreement with ADP and in joint participation with IBM, Newgen will provide its e-CRM technology to support electronic service reminders and service appointment scheduling that are designed to maximize repeat vehicle sales, and parts and service revenues for auto dealerships. This technology combines the company's established customer loyalty and retention system with new Internet-based communication and real-time marketing techniques.

ADP's will be a personalized service that will link consumers, vehicle dealers and auto manufacturers and provide significant benefits to all three parties by streamlining the process of servicing and maintaining vehicles. Consumers will access the site to obtain price quotes for service, conveniently schedule vehicle service and view service history. Dealers will build owner loyalty and streamline shop operations through a direct link with the dealers' business systems. Dealers also will find reduced costs for maintenance operations and increased customer satisfaction due to ease of interaction and access to data. Simplified interactions in abundant data are expected to increase business for dealers for both pre and post warranty service.

Manufacturers will be able to implement 2-to-1 marketing practices with their dealer base, which will allow them to communicate with customers in a collaborative manner using complimentary CRM messages.

"The capabilities of Newgen's e-CRM technology and the company's existing base of 5,500 CRM dealer clients will significantly enhance the value of," said Allan Stejskal, vice president of eBusiness for ADP. "Combined with ADP's advanced systems integration capabilities and IBM's leading e-business technology, will offer a comprehensive and powerful system for consumers and dealers."

"We view Newgen's technology as an important component of," said William Lang, IBM automotive industry practice executive. "Working with ADP, will complement IBM's existing e-business technology and services for auto dealers throughout North America."

"We are happy to be recognized by technology leaders such as IBM and ADP for our experience in supplying industry leading CRM services that meet the needs of auto manufacturers and dealers," said Jim Roche, senior vice president of e-Services for Newgen. "By integrating Newgen's e-CRM technology, ADP's will help dealers build customer loyalty and increase profitability."

Newgen products and services build loyalty and retention within an automotive dealership's customer base, drive additional revenues and increase profitability. On an annual basis, Newgen-solicited customers come to a dealership three times as often as unsolicited customers. Dealers typically earn $9 gross profit for every $1 spent on Newgen services. Newgen employs a unique, closed-loop strategy that starts when a customer makes a purchase and extends through the entire ownership cycle of service/warranty to the next purchase.

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