Smarter Retail

Smarter Retail From recognition to research to reviews, today's consumers are in control. They are increasingly comfortable using social, location and mobile technologies while shopping, but they want a truly integrated shopping experience while doing so. In response, retailers must provide consistency and convenience across every channel for the consumer, whether they are shopping in-store, online or via a mobile device.  Retailers are increasingly using big data, analytics, mobile and cloud to meet consumer demands.

In today's ultra-competitive landscape, retailers need to use technology to create the unique, differentiated experiences that consumers want. At the same time, the consumerization of technology has transformed how individuals, retailers and suppliers engage with one another. To help address this, IBM and Apple are partnering to transform the in-store retail experience through enterprise mobility backed by big data and analytics.

Join the conversation on Twitter at #SmarterRetail and @IBMRetail. Follow IBM's retail industry experts at the blog Insight on Business: Retail Industry.

News releases
Date Title
07 Aug 2015 China's Premier Furniture Retailer Transforms Customer Experience with Analytic-based IBM MobileFirst for iOS Retail App
05 Aug 2015 Tractor Supply Company Teams With IBM for Redesigned Website, Cloud Transformation
03 Jun 2015 Manages Millions of Global Transactions With IBM Commerce
28 May 2015 IBM Introduces Behavior-Based Predictive Analytics by Industry
13 May 2015 Teleflora Drives Business for Network of 33,000 Florists with IBM Commerce
06 May 2015 IBM and Facebook Team Up to Deliver Personalized Brand Experiences Through People-Based Marketing
01 Apr 2015 4 Out Of 5 Consumers Declare Brands Don’t Know Them As An Individual, According to IBM and Econsultancy Study
31 Mar 2015 IBM and The Weather Company Partner to Bring Advanced Weather Insights to Business
02 Mar 2015 Next IBM MobileFirst for iOS Apps Unveiled
09 Feb 2015 Shop Direct Extends Partnership with IBM Cloud to Accelerate Digital Transformation
30 Jan 2015 IBM Cloud to Boost eBay Enterprise Commerce Ecosystem
13 Jan 2015 Insight for Retailers: IBM Consumer Study Reveals Widening Gap between Consumer Expectations
10 Dec 2014 Apple and IBM Deliver First Wave of IBM MobileFirst for iOS Apps
02 Dec 2014 Cyber Monday Caps Record Five-Day “Cyber Week” Driven by Mobile Shopping, According to IBM Digital Analytics Benchmark
29 Nov 2014 Thanksgiving Sets Historic Milestone as Mobile Drives More Than Half of All Shopping Traffic, Reports IBM Digital Analytics Benchmark
15 Jul 2014 Apple and IBM Forge Global Partnership to Transform Enterprise Mobility
26 Feb 2014 Tesco Uses IBM Augmented Reality Mobile App to Manage Product Placement
14 Jan 2014 IBM Cloud Helps Leading Retailers Quickly Adapt to Changing Consumer Trends
13 Jan 2014 IBM Study: Consumers Willing to Share Personal Details, Expect Value in Return
17 Dec 2013 IBM Reveals Five Innovations That Will Change Our Lives within Five Years
03 Dec 2013 Cyber Monday Goes Mobile With 55 Percent Sales Growth, Reports IBM
30 Nov 2013 IBM Reports Record Online Shopping for Thanksgiving and Black Friday
21 Aug 2013 IBM Named A Leader In IDC MarketScape For Retail Industry Consulting Capabilities
29 Jul 2013 Strong Housing Sales and End-of-Season Discounts Fuel 28 Percent Growth in Mobile Shopping, Reports IBM
16 May 2013 Mother’s Day Online Shopping Up 15 Percent. Reports IBM
27 Feb 2013 Online Retailer LabelSneak Captures Consumer Attention with Unique Shopping Experience
24 Jan 2013 Online Fashion Retailer Privalia boosts its Flash Sales Business with IBM Smarter Commerce
16 Jan 2013 IBM Partners with Signet Jewelers on Digital Makeover to Boost Customer Experience, Online Sales
15 Jan 2013 IBM Helps Retailers Deliver Consistent Brand Experience Across Expanding Consumer Buying Channels
15 Jan 2013 IBM Survey: Shoppers Poised to Dramatically Expand Purchasing Power Beyond the Store
14 Jan 2013 IBM Social Sentiment Index Predicts New Retail Trend in the Making
27 Nov 2012 Cyber Monday Online Shopping Reaches All Time High Increasing 30 Percent over 2011, Reports IBM
24 Nov 2012 Early Promotions Drive Record Online Sales for Thanksgiving, Fuels Black Friday Retail Surge, Reports IBM
16 Jul 2012 Mobile Retail Commerce Rises While Social Shopping Drops in Second Quarter, Reports IBM
06 Apr 2012 IBM Forecasts Robust Gains in 2Q Home Furnishings Sales
17 Jan 2012 Retailers with Benefits: When Giving Up Personal Information Really Pays Off
17 Jan 2012 Leading Global Retailers Meet Changing Consumer Demands with IBM Smarter Commerce
17 Jan 2012 Customer Checkout Getting Easier, Faster, Smarter with IBM Retail Systems
17 Jan 2012 Abercrombie & Fitch Expands Online Business With IBM Smarter Commerce
10 Jan 2012 Mobile Shopping Doubles Over December 2011 Holiday, Reports IBM


  • Ginni Rometty at National Retail Federation Conference IBM Chairman and CEO Ginni Rometty Addresses National Retail Federation Show

    Date added: 13 Jan 2014

    IBM Chairman and CEO Ginni Rometty delivers an address on how changing customer expectations and major technology shifts such as Big Data and cloud computing are reshaping commerce at the National Retail Federation's 103rd Annual Convention & Expo at the Jacob K. Javits Convention Center in New York City on Monday, January 13, 2014. (Jon Simon/Feature Photo Service for IBM)

  • IBM CEO and Macy's CEO at NRF CEO's of IBM and Macy's Discuss Changing Retail Industry at National Retail Federation Show

    Date added: 13 Jan 2014

    IBM Chairman and CEO Ginni Rometty and Macy's Chairman and CEO Terry Lundgren discuss how retailers are being affected by new technologies such as analytics and cloud computing at the National Retail Federation's 103rd Annual Convention & Expo at the Jacob K. Javits Convention Center in New York City on Monday, January 13, 2014. (Jon Simon/Feature Photo Service for IBM)

  • IBM 5 in 5 Storymap: Buying Local Will Beat Online IBM 5 in 5 Storymap: Buying Local Will Beat Online

    Date added: 17 Dec 2013

    In five years, buying local will become du jour once again. Savvy retailers will use the immediacy of the physical store and proximity to customers to create experiences that cannot be replicated by online-only retail. They will magnify the digital experience by bringing the web right to where the shopper can physically touch it or the instant gratification of same-day delivery. (Credit: IBM)

  • Jewelry Sales to Shine in 2013 Jewelry Sales to Shine in 2013

    Date added: 04 Apr 2013

    Jewelry sales are expected to grow more than 11 percent in the second quarter and nine percent overall this year, according to a new Big Data-based retail forecast from IBM. Improved consumer confidence, lower unemployment and enhanced stock dividends from the fourth quarter of 2012 have people ready to spend on luxury items like jewelry again. The forecast applies patented IBM algorithms to some 22 years of historical retail data. As a result, it's over 97 percent accurate -- four times as accurate as retailers’ own forecasts. (Credit: IBM)

Contact(s) for the Press kit

Ariana Vanrenen

IBM Media Relations 1 (415) 713-1247