IBM Heat Map

  • IBM Heat Map IBM Heat Map

    Date added: 24 Jul 2013

    IBM digital experience software combines with IBM customer experience management capabilities so marketing professionals can analyze customer activity on a specific channel, such as a mobile device. With these unique views, marketers can gauge the behavior of customers across all digital channels, identify patterns and then adjust the digital experience based on this insight to improve the quality and appeal of the user's experience. (Credit: IBM)