The emergence of new smarter systems which are interconnected and streaming real time information are presenting business and governments with a unique opportunity to transform decision making. New opportunities to use this data to predict business outcomes, optimize old systems and spot trends before they happen are actually a reality. IBM new service line, IBM Business Analytics and Optimization Services will draw on the company’s deep expertise in vertical industries, research, mathematics and information management to help clients both improve the speed and quality of business decisions while better understanding the consequences and business outcomes of those decisions.
Follow IBM and Analytics & Information on Twitter #smarteranalytics and #ibmbigdata.
What is Smarter Analytics?
Monitising social media through analytics by IBM's Colin Shearer:
'How analytics can help businesses reach their customers' by IBM's Nicole Penn:
Big Data infographic: Making the World go Round
Analytics: The real-world use of big data
Contact(s) for the Press kit