A Snapshot of Australia’s Digital Future to 2050

A world-first, the report reveals information and communications technology (ICT) enhanced with ubiquitous high-speed broadband is becoming Australia’s new utility – as historic and game changing as electricity or telephony.

Written by Phil Ruthven, Founder and Chairman, IBISWorld, and commissioned by IBM, the report looks ahead of existing research to examine how Australia can harness this new utility to transform our lives, our cities and the way we interact.

The report rates all Australia’s industry classes (509) against the impact of the new utility. Ruthven and his extended Industry Impact Panel assessed the prospects of the 509 classes of industry in the Australian economy over the next 40-50 years.

News releases
Date Title
14 Jun 2012 IBM launches A Snapshot of Australia’s Digital Future to 2050 report


Contact(s) for the Press kit

Katie Burford

IBM External Relations kburford@au1.ibm.com +61-450-333-600

Pip Giles

Text 100 pip.giles@text100.com.au +61-402-828-434