IBM and Sybase have been delivering high performance solutions to our clients for more than 20 years and have worked together very closely the past four years to provide tested, optimized solutions the IBM POWER6™ technology for core business applications in key vertical markets on by AIX® and Linux® for both Enterprise and General Business clients.
Sybase today has a strong worldwide solution presence with IBM Power™ Systems in Financial Services, Telco, Healthcare, Manufacturing, Retail and Government. For example: in financial services, Sybase is in 90% of the world's securities firms, 60% of the banks 1 and runs more 50% of the trades on Wall Street 2 . Sybase BI analytics is positioned well in Gartner's Magic Quadrant 3 . Sybase Mobility offerings, according to IDC have been the mobile device management leader 5 and the number two mobile middleware leader 6 . And with Linux, Sybase ASE was won the Linux Choice Reader's award every year since 2003 4 .
For each Sybase solution there are high quality Solution Briefs, Sales Education Presentations and Client Facing Presentations as well as excellent documented benchmark results for Sybase ASE & Sybase IQ. Sybase has a strong sales force and set of business partners trained on each of these joint solutions. They are ready and willing to help IBM sell these solution offerings.
Sybase solutions for IBM AIX and Linux
Sybase mBanking | 365 for IBM Power Systems - The Sybase® mBanking | 365 solution enables banks and other financial institutions achieve their mobile banking objectives. This solution gives them the ability to monetize mobile banking and cut operational costs with a comprehensive, turnkey, mobile banking offering that is faster, more complete, and offers a better return on investment than other options. SMS will be key, as no other channel can reach 80%+ banking customers anytime and anywhere, far exceeding the reach of Internet banking. Sybase mBanking | 365 for IBM Power Systems is in a unique position with SMS. What is so appealing to banks about this mobile bank solution is that the solution offers 1) revenue generation by monetizing mobile services, 2) major cost reduction opportunities for financial institutions by reducing the most common calls to call centers like check balance, 3) strengthens the bond between banks and customers as Internet banking has done, 4) conditions users for fee based services, and 5) provides call center cost savings.
Sybase Analytic Suite on IBM Power Systems - a complete BI analytic solution at 1/2 the price of the market leader. Sybase Analytic Suite on IBM Power Systems provides an out-of-the box, ready to plug in and run, BI analytic solution for the EDW Performance Accelerator space, competitively positioned as "simple, powerful, flexible." It is designed to solve customer business problems where there are very high criticality analytics and reporting workloads, and where traditional RDBMSs and EDWs are failing to meet SLAs. It is priced lower than specialized analytic engines, but delivers the same and Rapid Time to Value they afford. It is 1/2 the price of the market leader, Netezza7. It is built exclusively for Power Systems. It will compete with other appliances and Teradata. It has been built to compliment IBM Balanced Warehouse. This m-Logica and Sybase built appliance is designed to meet ongoing demand analytics thoughout most major market segments and offers IBM a means to grow share in a highly competitive and strategic market. It can be sold by IBM and/or Sybase and both sets of sales teams will get revenue credit. REOrders will be fulfilled by IBM & Sybase Business Parner m-Logica as well as other business partners who can process through m-Logica and get credit. m-Logica will provide single point of contact support and even remote system administration if required.
Sybase IQ for IBM Power Systems Solution - which provides an enterprise-quality business analytics platform designed to complement existing data warehouse platforms to significantly improve the performance of analytical and reporting applications. It features Sybase IQ, a highly scalable analytical engine. This solution helps clients analyze increasing amounts of data by delivering ad hoc query performance up to 100 times faster than traditional RDBMSs while reducing overhead, storage costs and maintenance requirements. 1
Sybase Risk Analytics Platform (RAP) Solution for IBM Power Systems Solution - which provides Improve profitability with near-real time trading decisions by consolidating real-time and historical data. It offers a holistic view of the state of the market in a single repository for both live market and historical data. This enables faster reaction to market opportunities—helps eliminate overnight batch updates for quantitative analysis and modeling. It also helps reduce time-to-benefit by using pre-built data models, simplifying and automating common data capture and storage functions. Built on IBM POWER6™ processor technology, the Sybase RAP solution provides powerful, scalable database serving for time-critical, risk management environments.
Sybase Adaptive Server Enterprise for IBM Power Systems Solution - which provides enterprise quality technology with high-performance data management that is designed to deliver low initial cost and total cost of ownership (TCO). The IBM Power Systems family supports user needs across a broad range of applications, including transaction processing, Web publishing, data mining, systems management and others. This family of 1-to 64-core IBM POWER processor-based systems is designed to provide clients with leadership features for high performance, availability, scalability and dynamic resource allocation. The unique virtualization technologies of IBM PowerVM™ Editions allow users to process more information on a single server, creating the potential to save on total cost of system ownership, as well as space and energy costs.
1, 2 Source: Sybase Marketing Analysis, 2006
3 Gartner, Inc., "Magic Quadrant for Data Warehouse Database Management Systems" by Donald Feinberg and Mark A. Beyer, 12 September 2006.
4 http://www.sybase.com/detail?id=1052737;
5 Source: IDC Worldwide Mobile Device Management Enterprise 2006 (IDC #203353, September 2006);
6 Source: IDC Worldwide Mobile Middleware 2006-2010 Forecast and 2005 Vendor Shares (IDC #204829, December 2006). The Gartner Magic Quadrant is copyrighted 09/12/06 by Gartner, Inc., and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
7 www.sybase.com/detail?id=1056783 "Pricing Comparison vs. Netezza and Teradata". Based on Sybase analysis comparing the price of S/W, server and storage to similar configurations of Netezza and Teradata, April 2008.; netezza.com/documents/nps_product_brochure.pdf (1.6MB) ;