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IBM System z Software Top Gun

  
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Class description
Duration
Audience

Objectives
Agenda
Schedule/enrollment
Class manager

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Class description
This is a high-energy class which focuses on IBM's System z software. Students will learn how to sell the value customers receive from System z software, and how our value differentiates this platform from others in the marketplace today. The software we sell today on System z addresses new applications as well as the traditional environment. Both environments will be covered in System z Software Top Gun. Because the System z software business is extremely competitive, a discussion of competition will be woven throughout all presentations. Students will learn the steps necessary to lead their customers from a legacy environment to a modern System z environment. Students will bring sales opportunities to class and will develop win plans utilizing cross selling techniques. Upon completion students will use skills received in this class to drive additional System z software revenue.


 

Duration
zSoftware Top Gun is a 4.5 day class.


 

Audience
System z Software Sales Reps (zSSR), Software Sales Reps (cSSR and iSSR), Telesales, System z Hardware Reps, FTSS, Client Reps and anyone session and/or recommending System z software.
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Objectives
  • Enable students with product capabilities, differentiators, business value, strategy and market understanding to sell System z software
  • Enable the students to sell IBM System z software in a highly competitive environment while building strong foundational product knowledge
  • Enable the students to communicate the value of the System z system in a modern environment to their customers.
  • Enable students to leverage the breadth of System z software offerings against the competition.
  • Enable students to integrate Signature Selling to sell IBM's System z software offerings
  • Enable students in the above areas by offering teaching activities which have practical application, simulated practice and rigorous testing.
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Agenda
 
Day   Topics
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Monday
  • IBM System z Hardware Platform Readiness
  • Guided Tour zSoftware
  • Introduction to SOA
  • Websphere Application Server
  • Application Development - Part 1
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Tuesday
  • Application Development - Part 2
  • WebSphere Business Integration Part 1
  • Winning in a competitive Traditional Environment
  • Managing the CICS Environment
  • Reducing TCO with IBM System z
  • Opportunity Workshop #1
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Wednesday
  • Quiz #2, Review
  • IT System Management Part 1
  • IT System Management Part 2
  • zSoftware Pricing Part 1
  • zSoftware Pricing Part 2
  • Opportunity Workshop #2
  • Making Money on zLinux
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Thursday
  • Selling the Database Engines
  • Tools to Manage the Database Part 1
  • Tools to Manage the Database Part 2
  • How to talk about Mainframe Value
  • Opportunity Workshop #3
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Friday
  • Opportunity Presentations
  • Executive Perspectives
  • Awards and Closing Comments
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Schedule/enrollments

Scheduled classes:

  • February 23-27, Tokyo, Japan
  • May 11-15, 2009: Washington, DC
  • July 6-10, Vienna, Austria
  • Oct 5-9, 2009: Washington, DC
  • Nov 16-20, 2009: Shanghai, China
Enroll now
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Class manager
John Anderson

John Anderson

anderson@ca.ibm.com
1-905-315-1202

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