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 IBM TGVL: WebSphere Solutions & Competitive Selling
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| This virtual class builds on the product basics delivered in IBM TGVL: WebSphere Product Basics. This class now takes the student from products to solutions. Understand the competition, what they are telling your customers, and more importantly, how to position against the competition. This virtual class is interactive, featuring testing and polling questions. |
| A wide range of IBM and IBM Business Partner professionals who sell, market, or support WebSphere will benefit from this offering. Prime target audiences are WebSphere sellers, whether Sales or Technical, and WebSphere Business Partners. Anyone (IBM and Business Partners) who has a basic product knowledge, but needs to build skills around WebSphere Solutions and the competition will benefit from this class. |
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- Understand the positioning of BPM, Connectivity, and Infrastructure products
- Understand the competitive advantages of the WebSphere solutions
- Understand how the products combine to make solutions and the positioning of each pillar
- Understand the competition
- Understand the competitive advantages of our competitors
- Understand how to position against the competition
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Topics |
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| Day 1 |
Application Infrastructure
- Overview
- Foundation
- Intelligent Management
- Extreme Transaction Processing
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| Day 2 |
Connectivity and Integration
- Connectivity and Integration Overview
- ESB Messaging and Enrichment
- Service Visibility and Governance
- Extend Your SOA Connectivity
- Tools for Selling Connectivity and Integration
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| Day 3 |
Business Process Mgmt
- Overview (including ILOG)
- BPM Positioning in Key Functional Areas
- BPM Capabilities in Action
- Anatomy of a Successful BPM Sale
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| Day 4 |
Competition
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| No Travel is required for this virtual class; however, you will need to be in a location with high-speed Internet access. |
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| This class has no enrollment fee. |
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