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Project Big Green

  

 Announced on May 10, 2007, Project Big Green is a $1 billion investment to increase the efficiency of IBM products and services for Data Centers of IBM as well as for our clients. The goal is to reduce the energy consumption and transform the technology infrastructure into a ‘Green’ Data Center, with energy savings of approximately 42 percent for an average Data Center. The initiative includes a global ‘Green team’ of more than 850 energy efficiency architects from across IBM.

The ability to grow the business and save costs is what we can do for clients as well. We estimate that a typical Data Center that is 25,000 square feet spends $2.6M dollars annually on energy and we have the ability to cut that in half. So you can save operational costs by 50% or double your IT capacity – or save the planet with less carbon emissions. A win-win-win for all.

As part of Project Big Green, IBM launched the world’s first corporate-led Energy Efficiency Certificate program on November 10, 2007 . The program will give clients first audited benchmarks of their progress to increase IT efficiency, reduce energy consumption and CO2 emissions.

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Featured article

The green data center
More than social responsibility, a foundation for growth, economic gain and operational stability.

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Featured podcast

Rich Lechner, VP of IT Optimization & Systems Software at IBM discusses reasons why data energy consumption has gotten out of control, tactics to reduce power consumption and how IBM is helping.

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