Business analytics

Make informed and optimized decisions everywhere, to improve
outcomes and manage risk.

As recent studies show, organizations that apply analytics outperform their peers. Just look at their financial results: up to 1.6X revenue growth, 2X EBITDA growth and 2.5X stock price appreciation.*

Those with broad-based, analytics-driven cultures – what IBM calls a high “Analytics Quotient” – have several things in common. For one, whether in business, government or academia, they typically have an Analytics Center of Excellence (ACE). Such a center – physical, virtual or both -- provides a structured way for teams of people to work across functional lines to achieve analytic excellence. Learn more about building an ACE.

At a time when applying analytics to big data has become an imperative, IBM business analytics software uniquely enables your organization to apply analytics to decision-making, anytime, anywhere. Whether you are using traditional analytics or adding big data to the equation, you can:

Business Analytics Capabilities

  • BI

    Business intelligence

    Harness the data explosion, meet your organization’s needs for flexible business intelligence deployment options and satisfy user expectations with powerfully simple analytics you can’t outgrow.

  • Performance Management

    Performance management

    Guide management strategy in the most profitable directions with timely, reliable insights, scenario modeling and transparent and timely reporting.

  • PA

    Predictive analytics

    Discover subtle patterns and associations and develop and deploy predictive models to optimize decision-making.

  • Analytical decision management

    Analytical decision management

    Empower workers and systems on the front lines to get the most out of every customer interaction and improve outcomes.

  • Risk Management

    Risk management

    Make risk-aware decisions and meet regulatory requirements with smarter risk management programs and methodologies.

 

Small and midsize business solutions

Solutions for your industry

Consulting services

IBM offers business analytics optimization services to help you develop and deploy solutions tailored to your needs.

*Source: “Outperforming in a data-rich, hyper-connected world,” IBM Center for Applied Insights study conducted in cooperation with the Economist Intelligence Unit and the IBM Institute of Business Value. 2012.

Better understand, anticipate and adapt to drive better business outcomes.

Take the lead with business analytics.

IBM’s comprehensive, unified portfolio of business analytics software (Cognos, SPSS, OpenPages and Algorithmics) provides a host of capabilities that help your organization achieve your objectives and exceed expectations. Based on open standards, IBM business analytics products can be used independently, in combination with each other, and as part of broader solutions to key business challenges.

Featured products

  • SPSS

    IBM SPSS products

    With IBM SPSS predictive analytics software, you can use statistical analysis, data and text mining, predictive modeling and decision optimization to anticipate change and take action to improve outcomes.

  • Cognos

    IBM Cognos products

    IBM Cognos business intelligence and performance management software provides you with the integrated dashboards, scorecards, reporting, analysis, and planning and budgeting capabilities you need to gain and act on fact-based insights.

  • OpenPages

    IBM OpenPages products

    OpenPages GRC software allows your organization to manage enterprise operational risk and compliance initiatives using a single, integrated solution.

  • Algorithmics

    IBM Algorithmics products

    Algorithmics software helps businesses like yours to gain transparency into financial risks in advance, providing information that is vital to your organization.


What's new

Connect with Business Analytics

Learn more about the ways you can gain an advantage with analytics
Now that business analytics has gone mainstream, you can find many ways to expand and deepen your own knowledge and share your experience with others.

Customers

  • Customer Programs

    Customer Programs

    Build stronger relationships with IBM and other IBM customers.

  • Services

    Services

    Get expert services focused exclusively on the business analytics portfolio.

  • Support

    Support

    Customize the IBM Support Portal to provide just the information you need.

  • Training

    Training and Certification

    Maximize your software investment with IBM courses.

Communities

developerWorks

Resources for users and developers: Tools, training, forums, blogs, community, downloads and technical documentation.

Business Analytics Excellence Center

Blogs

Cognos Communities

Facebook

"Like" us and connect with others who do, to discuss hot topics and deepen your knowledge about analytics.

Twitter

Follow us and stay in the know about what's new in analytics and in technology at large.

LinkedIn

Include us in your professional network and give yourself a voice in discussions about business analytics, financial performance and a range of other issues.

Google+

YouTube

Join us and get even greater value from analytics

Flagship Business Analytics Conferences

Business Analytics Forum at IBM Information On Demand2013

November 2-7, 2013, Las Vegas, Nevada
Tell your success story! Call for Speakers nominations open through 30.

Local or Industry-focused Business Analytics Events

 

IBM Finance Forum 2013

Ongoing Series beginning in March
Learn about new tools and disciplines that enable you to simplify, structure and automate dynamic and sustainable finance practices. These provide greater visibility, insight and control over the levers of performance, governance and risk.

 

IBM Business Analytics Summit 2013

Ongoing Series beginning in March
Half-day or full-day IT events—coming soon to a city near you! Learn strategies to meet the growing demands of business leaders while maintaining IT governance and control.

 

Midsize Enterprise Summit East

April 28-May 1, Chicago, IL

 

Other events where you’ll find Business Analytics

 

Enterprise Risk Management Symposium

TDWI World Conference

Sirius Decision Conference 2013

Manufacturing Leadership Summit

CFP Risk & Regulation

Association of Institutional Research (AIR) Conference

IACP LEIM

Council of American Survey Research (CASRO) Technology Conference

IASA Annual Conference

Featured web seminars

 

“Smarter Friday chat on People for a Smarter Planet Facebook page”

April 19
Engage with big data and analytics expert Harriet Fryman.

 

“Big Data at the Speed of Business”

April 30
Learn from IBM clients and big data experts how IBM helps clients gain a competitive advantage with innovative software and systems designed for the era of big data. Attend either session: 11am-12 pm EDT or 9-10pm EDT.

 

“What’s New in 2013: Social Media Analytics and More”

Clients and Business Partners: Get the latest details on innovations in IBM Business Analytics software.

 

“The real-world use of big data”

Watch on demand

Contact IBM

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Business analytics for big data

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