Predictive analytics

 

Analysis of structured and unstructured information with mining, predictive modeling, and 'what-if' scenario analysis.

Why IBM predictive analytics?

Predictive analytics helps your organization predict with confidence what will happen next so that you can make smarter decisions and improve business outcomes. IBM offers easy-to-use predictive analytics products that meet the specific needs of different users and skill levels from beginners to experienced analysts.

With predictive analytics software from IBM, you can:

  • Uncover unexpected patterns and associations from all data within your organization and develop models to guide front-line interactions.
  • Prevent high-value customers from leaving, sell additional services to current customers, develop successful new products, improve operational efficiency, and identify and minimize fraud and risk.
  • Perform advanced analytics, data mining, text mining, social media analytics and statistical analysis including regression analysis, cluster analysis and correlation analysis, data collection and online survey research, data modeling and predictive modeling.
  • Use customized functionality for different skill levels including visual, menu-driven interfaces for beginners and command syntax interfaces and advanced functionality for more skilled analysts.
  • Manage and deploy analytical assets across your organization and deliver optimized decisions to your operational systems and decision makers.

Predictive Analytics solutions

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    Customer Analytics

    Uncover hidden insights in your customer data so you can create personalized experiences that win more business while reducing costs and increasing customer loyalty.

  • Operational Analytics

    Operational Analytics

    Ensure your people, processes and assets are aligned and optimized to maximize productivity and profitability.

  • Threat and Fraud Analytics

    Threat and Fraud Analytics

    Monitor your business environment, detect suspicious activity, and control outcomes to minimize exposure and loss.

Predictive Analytics applications

  • Analytic Answers

    Analytic Answers

    Make better business decisions with a portfolio of cloud based apps that provide predictive and prescriptive insights direct to your line of business - no analytics expertise required.

Featured products

IBM SPSS® Statistics

Use the power of advanced statistical analysis to understand data, identify trends and produce accurate forecasts.

IBM SPSS Modeler

Build predictive models quickly and intuitively without programming with this powerful data mining workbench.

IBM SPSS Data Collection

Deliver surveys over any channel, in many languages and from any location to gain an accurate view of attitudes and opinions.

IBM SPSS Decision Management

Automatically deliver high-volume, optimized decisions at the point of impact to achieve superior results.

All products - Predictive analytics

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