Centralize plans for promotional offers

IBM® Promotion Planning provides a flexible, configurable, centralized planning environment for merchants to plan and manage all the details about their promotional offers. Promotion Planning is a key element of the rest of the End-to-End Promotion Management Solution. It is a foundational element for event execution through IBM Promotion Execution, and for forecasting with IBM Promotion Optimization. Moreover, for retailers using IBM Deal Management, offers submitted by the vendor, along with all the associated details, automatically surface as a promotion in Promotion Planning.

Provides a centralized repository of all promotional offers and associated details.

Localizes promotional offers, including pricing and items, to increase relevancy.

Allows users to manage allowances and work effectively with vendors.

Helps centralize planning and manage financials with user-entered forecasts.

IBM Promotion Planning

Centralize plans for promotional offers

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