Retail promotion planning and execution of highly versioned promotional events

Best practices in promotion execution

Learn new strategies for today’s retail promotions

Best practices in promotion execution

Learn new strategies for today’s retail promotions


IBM® Promotion Execution
, formerly DemandTec® Promotion Execution, helps merchants, buyers, and marketing and ad planners improve their retail promotion planning and execution strategies for highly versioned promotions and events. It ties the repository of offers built in IBM Promotion Planning to different events, such as circulars, print media, in-store displays and signage. IBM Promotion Execution can significantly improve visibility and accountability, reduce costly errors and increase consistency across media channels.

IBM Promotion Execution helps you:

Improve the efficiency of the retail promotion planning process

Execute promotions consistently across customer touchpoints

Simplify collaboration with an integrated planning environment


Click to enlarge

See promotional content alongside detailed execution data.

Not in Netherlands?

Koop online of verneem meer.

Wij staan klaar om u te helpen

Koop online of verneem meer.