Personalize mobile experiences with an intelligent location based technology

Deepen Customer
Engagement

Deepen Customer Engagement

IBM® Presence Insights is an intelligent, in-store, location-based technology that lets customers share information about their shopping preferences. It allows you to quickly incorporate location data from beacons and other Internet of Things sensors with enterprise and cloud data services and apply real time analytics.

Knowing these insights can help you devise relevant engagement strategies that optimize the customer experience and increase in-app conversions.

IBM® Presence Insights, formerly IBM Presence Zones, is available only as a cloud offering.

IBM Presence Insights enables you to:

Execute intelligent engagement strategies

Optimize on-site operations

Accelerate the value of marketing transformation

Gain an overview of customer on-site behavior and engagement.

With the power of IBM Analytics solutions, generate custom reports by integrating the indoor location intelligence of Presence Zones to gain an overview of on-site customer behavior and level of engagement

Easily create customized reports for each site location.

With the power of IBM Analytics solutions, gain insight into customer traffic patterns for individual site locations

Gain visibility into customer traffic by zone.

With the power of IBM Analytics solutions, generate custom reports by integrating the indoor location intelligence of Presence Zones to gain deep insight into customer browsing patterns

Engage on-site customers as unique individuals.

With the power of IBM Smarter Commerce solutions and services, create unique offers, promotions and contextually relevant interactions with on-site customers



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Gain an overview of customer on-site behavior and engagement.

Click to enlarge

Easily create customized reports for each site location.

Click to enlarge

Gain visibility into customer traffic by zone.

Click to enlarge

Engage on-site customers as unique individuals.



IBM Presence Insights resources

IBM Presence Insights

Personalize mobile experiences with an intelligent location based technology

IBM Software Subscription and Support is included in the product price for the first year.

Not available to buy online. Other ways to purchase or learn more.

Contact IBM

To check for the most recent updates, please go to:
https://presenceinsights.ng.bluemix.net/pidocs/intro/whatsnew

Recent improvements to IBM Presence Insights include the following:

       
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