Business analytics

Transform your data into competitive advantage

Faster, easier, smarter analytics

IBM's next-generation business analytic solutions help organizations of all sizes make sense of information in the context of their business. You can uncover insights more quickly and more easily from all types of data—even big data—and on multiple platforms and devices. And, with self-service and built-in expertise and intelligence, you have the freedom and confidence to make smarter decisions that better address your business imperatives. If cost and deployment are a concern, IBM offers software as a service options for business analytics.

Featured business analytics solutions

  • Business intelligence

    Business intelligence

    Forward-looking business intelligence solutions deploy reports, dashboards and scorecard capabilities throughout the enterprise with past, present and predictive views.

  • Enterprise performance management

    Enterprise performance management

    Solutions that span finance, sales and operations transform systems of engagement and infuse scenarios and predictive intelligence into financial performance initiatives.

  • Prescriptive analytics

    Prescriptive analytics

    A powerful foundation for decision making that takes predictive analytics to the next level by helping you choose what action to take next.

  • Predictive analytics

    Predictive analytics

    Statistics, modeling and data collection solutions combine data to derive a full and more accurate picture of customers, operations, threats and fraud and more.

  • Risk analytics

    Risk analytics

    Trusted, context-rich intelligence provides a connected view of risk to support business decisions that maximize value for the enterprise.

What's new

  • Discover what's new in Business Analytics (US)

    Discover what's new in Business Analytics (US)

    Need to master big data? The key is analytics. See how enhancements throughout the IBM business analytics portfolio can help you uncover and use predictive insights from big data in all your decision-making.

Additional business analytics solutions

  • Cloud and software as a service (US)

    Cloud and software as a service (US)

    Many of IBM's popular business analytics applications are now available in cloud-based or software as a service (SaaS) editions.

  • Marketing analytics (US)

    Marketing analytics (US)

    Marketing analytics solutions enable you to build more profitable relationships with customers and optimize your ROI in marketing programs.

Featured business analytics offers

Analytics for all: The time has come

Watson Analytics is a web-based service that business professionals can use to instantly access and use powerful predictive and visual analytic tools.

Business Analytics for Big Data: Unlock value to fuel performance

Learn how IBM Business Analytics software supports using big data for decision-making.

Take the lead with business analytics

IBM Business Analytics software products can help your organization achieve your objectives and drive better business outcomes. These products can be used independently, in combination with each other, and as part of broader solutions to key business challenges.

Featured products

  • IBM SPSS products

    IBM SPSS products

    Statistical analysis, data and text mining, predictive modeling, decision optimization and collaboration and deployment software help you anticipate change and take action to improve outcomes.

  • IBM OpenPages products

    IBM OpenPages products

    Integrated solutions enable your organization to manage enterprise operational risk and compliance initiatives.

  • Watson Analytics (US)

    Watson Analytics (US)

    Find the drivers that matter most to your business, all from the cloud.

  • IBM Cognos products

    IBM Cognos products

    Integrated dashboards, scorecards, reporting, analysis, mobile business intelligence, planning and budgeting, and performance management capabilities enable you to act on fact-based insights.

  • IBM Algorithmics products

    IBM Algorithmics products

    Risk analytics and management software helps businesses like yours gain transparency into financial risks in advance.

Small and midsize business solutions

Solutions for your industry

All products - Business analytics

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Watson Analytics. Learn more (US)
 
  • Video: 7 reasons to combine IBM SPSS software and R

  • Analyst Research: Bring predictive power to more users

  • Analyst Research: Nucleus Research Note--Analytics pays back $13.01 for every dollar spent

  • Analyst Research: How IBM Business Analytics Lets Users See Big Data

  • White Paper: Business analytics for big data

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