Predictive analytics

Make smarter decisions and improve business outcomes

Why IBM predictive analytics?

Predictive analytics helps your organization predict with confidence what will happen next so that you can make smarter decisions and improve business outcomes. IBM offers easy-to-use predictive analytics products and solutions that meet the specific needs of different users and skill levels from beginners to experienced analysts.

With predictive analytics software from IBM, you can:

Read the paperSeven Reasons You Need Predictive Analytics Today
See the seven strategic objectives that can be attained by employing predictive analytics.


Read the paperPredictive Analytics: The Hurwitz Victory Index Report
IBM predictive analytics is recognized as a leading solution by Hurwitz & Associates.

IBM predictive analytics solutions

Learn more about how your organization can gain deep customer insights, improve operational efficiency and minimize threats and fraud by visiting these IBM predictive analytics solution pages.

  • Customer Analytics

    Customer Analytics

    Predict what customers want to win more business and improve satisfaction and retention.

  • Operational Analytics

    Operational Analytics

    Make operational improvements in real time that maximize productivity and profitability.

  • PA for Big Data

    Predictive analytics for big data

    Capitalize on the promise of big data with predictive analytics solutions based on an integrated and open architecture that supports popular Hadoop distributions.

  • Threat and Fraud Analytics

    Threat and Fraud Analytics

    Monitor your business environment and detect suspicious activity to minimize loss.

  • Small to midsize business solutions

    Small to midsize business solutions

    Learn how predictive analytics helps organizations of all sizes gain deep customer insights, manage big data and generate growth.

Featured software for IBM predictive analytics

Discover how your organization can gain the full capabilities and benefits of predictive analytics with this portfolio of featured software from IBM.

  • Data Collection

    IBM SPSS Data Collection

    Conduct multi-channel survey research to gain an accurate view of people's attitudes, preferences and opinions.

  • Statistics

    IBM SPSS Statistics

    Understand your data, identify trends and produce accurate forecasts.

  • Modeler

    IBM SPSS Modeler

    Build and deploy predictive models directly into your business processes for the right decisions every time.

  • ADM

    IBM Analytical Decision Management

    Automatically deliver high-volume, optimized decisions to your front-line systems and decision makers.

All products - Predictive analytics

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