Operational Decision Management from IBM
Tens of thousands to hundreds of thousands of repeatable, operational business decisions are made each day: Should a discount be applied to this purchase? Does this customer qualify for the next step in a loan application? Should this transaction be flagged as fraudulent? Making these decisions correctly and promptly can greatly impact success factors like customer service, customer retention, regulatory compliance, risk management and more.
Operational Decision Management refers to the software and systems that automate and manage these decisions. The technology involves business logic—if-then scenarios such as “if this customer has made purchases over US$100, then offer free shipping”—and software that executes the logic.
Operational Decision Management from IBM enables you to manage business logic outside of your applications. This separation reduces the reliance of business professionals on IT and empowers them to control and manage business logic. As a result, shifting business contexts can be addressed in near real time to improve responsiveness and performance. Additionally, predictive analytics can be used to act upon increasing volumes of data to anticipate business conditions and beat the competition.
Operational Decision Management from IBM enables you to:
Featured software products
Create and shape business moments by automating decisions in context.
Ten business areas that derive significant benefit from implementing operational decision management.
IDC Report Based on 30 End User Interviews
Review this analyst research to learn the value of business rules management from actual end users.
IBM Operational Decision Manager in 2 Minutes (Video, 00:02:03)
Watch this video to see why ODM is being described as the most consumable business rule management system ever.
Why IBM Operational Decision Manager? A Case for Business Users of IT
Read this whitepaper to understand the line-of-business benefits of implementing an ODM solution.
Analyst Report: Competitive Review of ODM Offerings
Compare ODM offerings from IBM, Oracle, JBoss & FICO
IBM Operational Decision Management offers multiple editions to meet client needs.
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IDC Report: The Business Value of Business Rules
Independent interviews with IBM customers: Equifax, PMI and RCI International