IBM Digital Experience

Build secure and personalize digital experiences rich
in mobile, content, social and analytic capabilities

Anticipate, simplify, engage

What's New in IBM Digital Experience. IBM Digital Experience Software on the Cloud. NEW Enhanced Capabilities. Integration for better Customer Engagement. Learn more.What's New in IBM Digital Experience. IBM Digital Experience Software on the Cloud. NEW Enhanced Capabilities. Integration for better Customer Engagement. Learn more.

Face it
It's not just your business card, your storefront, your top sales rep, or even all the money you sank into a new corporate identity program that is driving business. Your business is driven by relationships with your customers, partners, and employees.

The new face of your business is the web, and creating exceptional web experiences drive better business outcomes. Anticipating the needs of customers and employees, simplifying the experience, and engaging with them in their communities is the path to getting there.

There are more than two billion Internet users.1 To succeed in this environment, you need to deliver a web experience that not only engages customers, partners, and employees, but also develops relationships that help you market, sell, operate, and manage faster and better than your competition.

IBM web experience solutions enable you to:

Real results

Reliance Life Insurance used IBM web experience software to create both an agent portal and a customer portal. Reliance reduced their customer and agent self-service costs by nearly 50 percent and saved millions of dollars.

Insurance technology and service providers IDP boosts revenues by helping small insurance carriers and their agents compete against larger insurers. The key is an agent portal powered by IBM web experience software.

Hearst Corporation knows the media, advertising, and publishing market on both the national and local scale. A self-service web portal solution enabled a renewed web presence that allows Hearst to provide a high-touch relationship with customers, while supporting a potential 10 to 15 percent productivity gain.


  1. Physorg,com, Number of Internet users worldwide reaches two billion, January 26, 2011

Digital experience capabilities

Engage employees, partners, clients, citizens, and patients across the business network by integrating business-focused solutions.

Enable groups of users to work together in real time by sharing information and processes with unified communications software.

IBM web experience software provides access to critical information and applications that is personalized to users’ needs - available anytime, on any device - to deliver an exceptional experience.

Participating in web experience communities can help enhance your personal and professional development and establish your expertise.

Get connected with your colleagues and follow us on Facebook, Twitter, and elsewhere to stay up to date on the latest IBM news and information that’s important to you.

Stay connected with others in the web experience community through social media

Digital Experience related products

Smarter Commerce

Moments matter


Attract, delight, and maximize lifetime value of customers

Social Collaboration

Engage with customers, partners, and employees to drive greater productivity, efficiency, and innovation

Smarter Workforce

Engaging employees to drive the business

Cloud computing

Discover the benefits of cloud computing with IBM

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