Mobile experience analytics

Compelling experiences to improve customer interactions and revenue

IBM® mobile experience analytics solutions help you optimize and personalize the mobile user experience—deepen customer engagement, enhance customer satisfaction, increase mobile conversion rates and improve your return on investment.

With IBM mobile experience analytics solutions you can:

Featured mobile experience analytics solutions

IBM mobile experience analytics solutions enable you to analyze trends in your mobile channel to deliver a better mobile customer experience and increase revenues.

Customer analytics

Analyze data from customer behavior to uncover trends and valuable insights.

Mobile engagement

Designed to deliver real-time insights into individual’s mobile locations and interactions to enrich the customer experience, attract new customers and increase demand from existing customers.


Mobile marketing: The time is now

Discover tactics and technologies to understand and engage mobile customers.


Five key strategies for successful mobile engagement

Discover a detailed approach that delivers relevant experiences across customer touch points.


Targeted push notifications for mobile apps and mobile web

Deliver personalized content to mobile customers in the right place, at the right time.


Create a compelling mobile user experience

Discover eight ways to make the mobile user experience more compelling.


IBM mobile experience analytics products offer key technologies to help you maximize opportunities based on mobile interactions with your customers.
These products include:

IBM Tealeaf® CX Mobile

Get visibility into customer experiences across your native, web and hybrid mobile apps by proactively detecting and resolving usability problems.

IBM Mobile Push Notification

Engage mobile app users at the right time and place with tailored mobile notification campaigns.

IBM Mobile Web Push

Dynamically trigger notifications for your mobile and tablet websites.

IBM MobileFirst Platform Presence Insights

Provides insights into customer behavior when they are near or in a physical location.

IBM Digital Analytics

Gain insights through digital analytics and comparative benchmarks.

All products - Mobile experience analytics

Not in United States?

Contact IBM

Considering a purchase?

Location awareness analysis

Aberdeen Group helps you learn from indoor location early adopters.

Accelerating your business with mobile engagement

Discover a platform for creating compelling customer experiences.

Same product, new name!

The product you selected is now offered under a new name. The product page you will be taken to will reflect this new name.