Determine the optimal contact strategy over time for your customers

IBM Contact Optimization, formerly Unica Optimize, can ensure your customers receive the most relevant and profitable offers while satisfying the needs of individual business areas and minimizing customer contact fatigue.

Determine the best communication for each customer

Define limits that impact contact strategy

IBM Contact Optimization provides complete control over — and visibility into — the optimization process, including contact drop-out analyses.

Define preferences for each customer

Determine business rules and goals

IBM Contact Optimization resources

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IBM Contact Optimization

Determine the optimal contact strategy over time for your customers

IBM Software Subscription and Support is included in the product price for the first year.

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