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Business need: Engage customers, citizens and employees as individuals


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IBM Campaign

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    Deliver personalized, relevant marketing messages across all channels

IBM Contact Optimization

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    Optimize results, balancing marketing goals, contact preferences & business constraints

IBM CustomerInsight

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    Visually explore customer data, identify opportunities, and take action immediately

IBM Distributed Marketing

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    Empower local marketing teams to build contact strategies and execute campaigns

IBM Email Optimization

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    Email Optimization is a cloud based solution optimizing email communications.

IBM eMessage

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    Engage customers and prospects with timely, personalized email and mobile messages

IBM Interact

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    Determine, in real-time, the right message to present in inbound marketing channels

IBM Leads

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    Deliver timely quality leads to improve close rates and increase revenue

IBM Mobile Push Notification

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    Engage mobile customers with personalized, rich digital content delivered via app push

IBM Mobile Web Push

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    Enage mobile website visitors with consistent, rich digital content

IBM PredictiveInsight

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    Give marketing users the power of predictive analytics


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