Recommend best assortment optimization to boost sales with shopper-centric analytics

Science meets assortment optimization

Boost performance by tuning the mix for local demand

IBM® Assortment Optimization, formerly DemandTec® Assortment Optimization, helps retailers determine the appropriate items to stock by cluster, store or planogram size. The determination is based on the customers who shop in each store, the competitive environment and a quantified understanding of which items truly drive incremental sales by adding needed variety to the category. IBM Assortment Optimization helps retailers improve variety in their assortments, rationalize SKU counts, localize product offerings and make strategic assortment decisions to increase loyalty.

Improve assortment decisions

Collaborate with trading partners

Increase merchant productivity

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