DemandTec Promotion Execution

Improve the efficiency of the planning process.

• Access versioning capabilities that simplify the process of creating multiple versions of a promotion and event
• Use DemandTec Promotion Execution to create promotional display and signage that target individual customer segments and support unique regional, demographic, or store format differences
• Provide dozens or even hundreds of targeted promotions with the same effort and control previously required for a single national promotion
• Improved efficiency with DemandTec Promotion Execution means retailers can get ads out faster and beat the competition to market

Execute promotions consistently across customer touch points.

• Automatically communicates versioned content, images, prices and layout directly to Adobe InDesign for print media, or through an XML feed to other media channels.
• Once in Adobe InDesign, artists can quickly build pages and maintain links to the highly versioned promotional elements.
• Content automatically flows through the system as other team members make changes to prices and other content, decreasing chances for error and dramatically simplifying the process.

Simplify collaboration with an integrated planning environment.

• Using DemandTec Promotion Execution's centralized marketing calendar and highly graphical event layout environment, each party involved in planning a promotional event can plan his or her portion with visibility to other elements of the event
• DemandTec Promotion Execution automatically pulls images and copy into the event, and versions this content based on a combination of how the promotion has been defined, and the market segments to which the event is being published