IBM Web Content Manager

Rapidly develop and manage Internet, intranet and extranet websites

IBM® Web Content Manager is designed to accelerate web content development and deployment through Internet, intranet and extranet sites. This software enables users to create and publish content while IT retains control. Through advanced personalization, IBM Web Content Manager delivers the right information to the right audience when needed, providing an exceptional customer experience.

IBM Web Content Manager provides:

Rich text editing tools that enable business professionals and content experts to more quickly and easily create and manage rich web content without IT involvement.
Extensive personalization support to help you improve online experiences. Now you can build websites that can deliver targeted, dynamic content in multiple languages.
Configurable and reusable workflow model to ensure that the content lifecycle follows your business process and approval requirements before going live.
Social and mobile tools that help you implement new innovations and enhance user satisfaction.
Integration with your existing systems, IBM WebSphere® Portal and third-party content management systems.

Rich text editing tools

A browser-based interface helps you more quickly and easily create, publish and manage web content from virtually any desktop.
Authors can use standard, familiar software application programs and native authoring tools without the need for programming skills.
An expansive catalog of pre-built content templates speeds microsite and web page creation.

Extensive personalization support

Personalization tools support the creation of tailored web experiences designed for a user’s needs, behaviors, role, language, device and preferences.
Full worldwide language support helps global organizations with multilingual users.

Configurable and reusable workflow model

IBM Web Content Manager helps users manage web content throughout the entire content lifecycle.
Project management features and a dynamic, contextually aware toolbar make it easier to create, approve, version, publish and syndicate web content.
Versioning allows you to save and restore historical versions of content and site assets.
User rules and permission features allow you to control who can modify content, enhancing content security.

Social and mobile tools

Easier-to-deploy blogs and wikis invite users to participate in the conversation.
Content rating and tagging helps measure and share content popularity.
The social media marketing feature makes it easier to syndicate and track your content to social channels such as Facebook, Twitter, LinkedIn and IBM Connections.
Mobile themes help transform the web experience to match the form factor of the user’s mobile device. These themes support the user interaction and navigation patterns provided by mobile devices.

Integration

Seamless integration with existing IBM Content Management Interoperability Services and IBM Enterprise Content Management repositories is provided. These include IBM FileNet®, IBM Content Manager, Microsoft SharePoint and IBM Lotus® Quickr®.
Tight integration with WebSphere Portal helps speed time to value and reduce project costs when deploying websites on WebSphere Portal.
The Web Content Integrator helps integrate content created in third-party content management systems.

IBM Web Content Manager resources

White paper: Understanding IBM Web Content Management software (1MB)
Learn about personalized, dynamic delivery; separation of content and presentations; and distribution of authoring to subject matter experts.