Published on 18 Jun 2012
“ We have had SAP successfully in place for several years now. The move to an all-IBM infrastructure proved to be a winning choice, creating a synergy which has allowed us to achieve our business goals. ”
Gaspar Rivera Del Valle, IT “Evolution” Director, AXTEL
AXTEL, one of Mexico’s largest telecommunications providers, faces intense competition from new market entrants. With sales of more than 10 billion Pesos (approximately $730 million) and around 8,000 employees, AXTEL is expanding vigorously into new markets. In 2011, the company’s broadband subscriber base grew by 39 percent year-on-year, and a new IT services division was launched.
Mexican telecommunications provider AXTEL was expanding rapidly with new services and more customers, and wanted to enhance its customer relationship capabilities, enabling it to cross- and up-sell more effectively. Analysis of very large transactional volumes could unlock precious business insight into sales and financial results, yet existing systems were not capable of supporting the latest SAP applications that would make this possible.
AXTEL chose to migrate from its legacy UNIX servers and selected IBM BladeCenter solutions to run its SAP ERP and line-of-business applications. Working with IBM Business Partner Genesys and IBM, AXTEL deployed IBM BladeCenter PS701, JS23 and JS43 Express blade servers powered by IBM POWER processors. For data storage, AXTEL implemented IBM System Storage DS8300 and IBM XIV Storage Systems, virtualized using IBM System Storage SAN Volume Controller.
Enabled the creation of business and marketing reports in around 60 percent less time than before. Improved application performance. Enhanced system availability. Boosted overall level of service to the business. Enabled to serve AXTEL’s growing customer base more effectively and at a lower cost.
IBM products and services that were used in this case study.
AIX, Tivoli Storage FlashCopy Manager, PowerVM, PowerHA, Tivoli Storage Manager, System Storage SAN Volume Controller, Tivoli Storage Productivity Center
BladeCenter, BladeCenter PS701 Express, BladeCenter running OS - AIX, Storage, Storage: DS8300, Storage: TS7650 ProtecTIER Deduplication Appliance, System Networking: SAN80B-4
GTS Technical Support Services: Hardware Maintenance, GTS Technical Support Services: Software Support, IBM-SAP Alliance
BA - Business Intelligence, Business Resiliency, High Availability, Information Integration, Small & Medium Business, Virtualization, Virtualization - Server, Virtualization - Storage
IBM Deutschland GmbH D-71137 Ehningen ibm.com/solutions/sap IBM, the IBM logo, ibm.com, AIX, BladeCenter, POWER, POWER7, PowerHA, PowerVM, ProtecTIER, System Storage, Tivoli and XIV are trademarks of International Business Machines Corporation, registered in many jurisdictions worldwide. A current list of other IBM trademarks is available on the Web at “Copyright and trademark information” at http://www.ibm.com/legal/copytrade.shtml Other company, product or service names may be trademarks, or service marks of others. This case study illustrates how one IBM customer uses IBM and/or IBM Business Partner technologies/services. Many factors have contributed to the results and benefits described. IBM does not guarantee comparable results. All information contained herein was provided by the featured customer and/or IBM Business Partner. IBM does not attest to its accuracy. All customer examples cited represent how some customers have used IBM products and the results they may have achieved. Actual environmental costs and performance characteristics will vary depending on individual customer configurations and conditions. This publication is for general guidance only. Photographs may show design models. © Copyright IBM Corp. 2012. All rights reserved.