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Winn-Dixie Selects IBM to Help Speed Innovation, Improve Customer Service

IBM Business Partner Sam Group to Provide Systems Integration Services

ARMONK, N.Y. - 24 Aug 2011: IBM (NYSE: IBM) today announced that Winn-Dixie Stores, Inc. has chosen IBM point-of-sale and self-checkout technology to help transform customer service, speed innovation and increase the operational efficiency of 484 Winn-Dixie store locations, and other store formats across the Southeastern United States.

Winn-Dixie, working in collaboration with IBM and SAM Group, Inc. -- a premier IBM Business Partner -- will implement a network of 6,000 IBM SurePOS™ 700 systems armed with IBM's SurePOS ACE and Retail Integration Framework software, which are components of IBM's Smarter Checkout solution.  Winn-Dixie will also install IBM SurePoint™ infrared touch displays and SureMark™ thermal impact printers as part of its plan to create one the industry's most comprehensive, flexible and robust retail shopping environments.  

Winn-Dixie puchases 6,000 IBM SurePOS 700 retail systems

Winn-Dixie, Inc. has purchased 6,000 IBM SurePOS 700 retail systems and infrared touch-screen displays to help transform customer service and improve operations at its 484 stores across the Southeastern United States. The SurePOS 700 is the flagship of IBM's point-of-sale product line with more systems installed worldwide than the top two IBM POS competitors combined

The new technology is expected to improve customer service, speed the checkout process, simplify store operations, and enhance store team member productivity.

"This initiative will allow us to introduce services quickly and seamlessly to improve our guests' shopping experience and will help to support our overall strategy," said Maura Hart, Winn-Dixie group vice president and CIO. "We believe the functionality, reliability and open standards offered by IBM hardware and software will accelerate our innovation, which will enhance our competitiveness, as well as our ability to deliver quality service in our stores."

Based in Jacksonville, Florida, the Winn-Dixie supermarket chain is known for implementing technologies that support healthy and fresh guest selections and other innovations at the store level.  In recent years, the company has remodeled nearly half of its stores, using technology to transform and expand its produce, meat and floral departments.  Winn-Dixie has introduced innovations such as its fuelperks! loyalty program that rewards shoppers with discounts on fuel, and customer smart-phone applications that deliver promotions to guests while they shop.

"Winn-Dixie is recognized as a premier turnaround story in the U.S. grocery industry and as a customer-centric innovator focused on improving efficiencies and creating new services for their shoppers," said Steve Ladwig, General Manager, IBM Retail Store Solutions. "Implementing IBM's SurePOS hardware and our ACE and Retail Integration Framework software will help Winn-Dixie to efficiently introduce new services to benefit their guests and team members."

Key to the Winn-Dixie deployment will be the implementation of the SurePOS Application Client/Server Environment (ACE), IBM's strategic POS application for grocery and high volume retail, IBM's Retail Integration Framework (RIF), which provides a complete, flexible and robust retail-optimized infrastructure to enhance and connect store-centered and enterprise-level processes, IBM's Remote Management Agent™ (RMA), which enables pro-active monitoring, asset tracking and problem determination from one local store or an enterprise location, and Lotus Expeditor and Expeditor Integrator, which helps developers integrate a wide variety of applications for use on mobile devices, desktops and kiosks. The use of RMA with SurePOS hardware and 4690 software can help Winn-Dixie reduce its overall total cost of ownership.  

In addition, the solution includes SAM Audit Explorer, software designed to enhance system support and provide file integrity monitoring for PCI compliance, SAM Refund software to provide a centralized refund management system, as well as IBM Store Integrator, Store Integrator Graphic User Interface, and IBM Data Integration Facility software.

This powerful combination of IBM and SAM Group retail technology is expected to help Winn-Dixie build smarter retail stores across its entire operation, from point-of-sale to enterprise.

About IBM

For more information, visit ibm.com/products/retail

IBM, the IBM logo, ibm.com, SurePOS and SurePoint are trademarks or registered trademarks of International Business Machines Corporation, registered in many jurisdictions worldwide.  Other company, product or service names may be trademarks, or service marks of others.

Contact(s) information

Jim Smith
IBM Media Relations
914-766-4385
Smithje@us.ibm.com

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Winn-Dixie, Inc. has purchased 6,000 IBM SurePOS 700 retail systems and infrared touch-screen displays to help transform customer service and improve operations at its 484 stores across the Southeastern United States. The SurePOS 700 is the flagship of IBM's point-of-sale product line with more systems installed worldwide than the top two IBM POS competitors combined.

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