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Carlsberg Renews IT Services Agreement with IBM


COPENHAGEN - 24 Mar 2010: Carlsberg, the world-renowned brewing group, and IBM (NYSE: IBM) today announced an extended agreement under which IBM will continue to deliver information technology (IT) services across 10 Carlsberg subsidiaries in Europe.  IBM will build a new SAP infrastructure for Carlsberg, leveraging the advantages of IBM POWER7 hardware, XIV storage and IBM System x servers.

The agreement is designed to support Carlsberg in further centralizing IT operations and services delivery, and can scale to include additional Carlsberg subsidiaries based on market demand.

The contract was signed in March 2010 and extends the original agreement signed in 2005, until the end of 2016.

Contact(s) information

Tara Sucato
IBM Media Relations (U.S.)
917-472-3701
tjsucato@us.ibm.com

Carsten Groenning
IBM Media Relations (Denmark)
+ 45 2880 3516
cgr@dk.ibm.com

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