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New IBM Software Delivers Web Content to Range of Internet Appliances

Automatically Translates Data for Use on Mobile Phones, PDAs and Other Devices

RESEARCH TRIANGLE PARK, N.C - 29 Feb 2000: -- IBM today announced new software that dynamically translates, or "transcodes," Web information -- including text and images -- to a format readable on a variety of Internet appliances.

IBM WebSphere™ Transcoding Publisher extends the reach of Web data and applications to a new generation of information appliances, including smart phones, car browsers and personal digital assistants (PDAs). Because Transcoding Publisher customizes the content to match the capabilities of the receiving device, applications do not have to be rewritten.

The software is based on open industry standards and available for AIX®, Linux, Solaris and Microsoft® Windows NT® and Windows® 2000 operating systems.

Between 2003 and 2005, Gartner Group expects the number of mobile phones deployed worldwide to exceed one billion. Also, by 2004, 70 percent of new cellular phones and 80 percent of new PDAs will feature some form of access to the Internet.

"We're a society accustomed to getting information any time, any place, and in a way we can use," said Ed Harbour, director of connected e-business marketing, IBM Software Group. "WebSphere Transcoding Publisher makes it possible to take today's Web content -- which has largely been designed for PCs -- and deliver it in a format appropriate for a variety of devices."

Built on an extensible, Java-based architecture, WebSphere Transcoding Publisher converts data and applications written in the standard markup languages of the Web -- HTML and XML -- to other formats such as Wireless Markup Language (WML). It can also convert graphics to a format that can be viewed on a handheld device, or convert the graphic to a hyperlink.

IBM has begun to use transcoding technology in select customer engagements, including a test program for a real-time, interactive service for Sabre Inc. and Nokia which allows travelers to initiate flight changes and receive updates from airlines virtually anywhere, anytime via a Nokia wireless phone.

Transcoding Publisher extends the capabilities of other IBM software offerings, including WebSphere Application Server, MQSeries® Everywhere, and Host Publisher, to handheld devices. The powerful combination of these offerings gives customers the ability to extend data and applications -- whether host or Web-based -- to a format appropriate for the receiving device.

WebSphere Transcoding Publisher will be available worldwide in ten languages on March 31, 2000. The product was developed at IBM's Research Triangle Park, N.C., and Austin, Texas, facilities, incorporating technology developed at IBM Research locations in Almaden, Calif., Hawthorne, N.Y., and Tokyo, Japan. More information is available at http://www.ibm.com/software/websphere/transcoding.

Contact(s) information

Nancy Riley
IBM
(919) 486-2834
nriley@us.ibm.com

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