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Royal Caribbean International Leads @sea Revolution with the Largest Digital Cruise Fleet


Singapore - 23 Mar 2000: 23 March, 2000 -- Royal Caribbean International announced today that its cruise ships provide Internet access to more than 23,000 cruise guests each week, as much as all the other cruise lines combined, making it the largest digital cruise fleet. When Explorer of the Seas debuts this October, the number will grow to more than 26,000. Since the first royal caribbean online Internet Center was installed on Sovereign of the Seas last August, thousands of guests have sailed and surfed from destinations around the world. Legend of the Seas is docked this week in Singapore on one of its Asian cruises.

"We received an overwhelming response to our first royal caribbean onlinecenter, and quickly realised the need to provide Internet access on more ships," said Jack Williams, president of Royal Caribbean International. "Communication, specifically digital communication, is part of our daily life, and being on vacation doesn't change that. We are excited to team with e-business leader IBM to bring this offering to our guests."

royal caribbean online centers are available on Sovereign of the Seas, Grandeur of the Seas, Enchantment of the Seas, Voyager of the Seas, Legend of the Seas, Majesty of the Seas, Splendour of the Seas, Vision of the Seas, Monarch of the Seas and Rhapsody of the Seas. Installation is underway on Nordic Empress. Explorer of the Seas which will debut Internet-ready in October.

Open 24 hours, each center provides access to e-mail and the Internet, with connections to favourite websites for stocks, sports and entertainment updates, and allows guests to send virtual postcards worldwide. royal caribbean online centers are built on a solid foundation of leading IBM technology including the IBM PC 300 PL commercial desktop computer, the sleek IBM T55A flat panel monitor, IBM Preferred Keyboard and IBM Sleek Mouse. The cost is USD 50 cents per minute of usage, and a US$4.95 charge for a digital postcard.

Royal Caribbean Leads @sea Revolution

"IBM has worked with thousands of companies to help them develop ways to take advantage of Internet technologies," said Carolyn Viens, IBM's global marketing manager for Travel Related Services: "Royal Caribbean's wide deployment of its online Internet Centers is a great example of the value that companies and holiday makers place on having instant access to information through the Internet."

Plans are underway for Phase II upgrades to the current Internet offering. These include:

- The addition of four languages: German, French, Italian and Portuguese. Currently the system uses English and Spanish.
- Access to personal notebook computers in all online centers.
- Digital video postcards.

Royal Caribbean International is a global cruise brand with 12 ships in service, and six under construction or on firm order. For additional information about the cruise line, please visit the company's Internet web site at http://www.royalcaribbean.com or http://www.rclinvestor.com.

IBM's Travel and Transportation Industry group provides a broad range of products, services and integrated solutions to all areas of travel-related services, including hotels, gaming, car rental, cruise lines, travel agents and tour operators. More information is available at www.ibm.com/solutions/travel.

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IBM and PC300 are registered trademarks of International Business Machines Corporation.

Other company, product and service names may be trademarks or service marks of others.

Contact(s) information

Fred P. McNeese
IBM Asia Pacific
(813) 5572-2643
fredmc@jp.ibm.com

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