Social Business is a smarter approach to the “people-centric” processes of business. Social Business means connecting networks of customers, partners, and employees, using analytics to derive insights from those connections, and using those insights to improve business functions. It's an organization that uses social networking tools fluently to communicate with people inside and outside the company. It's a strategic approach to shaping a business culture, highly dependent upon executive leadership and corporate strategy, including business process design, risk management, leadership development, financial controls and use of business analytics. Becoming a Social Business can help an organization deepen customer relationships, generate new ideas faster, identify expertise and enable a more effective workforce.
Join the conversation on Twitter at #ibmsocialbiz or check out buzz on social media networks at the IBM Social Business Aggregator.
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IBM Social Business website: http://www.ibm.com/socialbusiness
Embracing SaaS: A Pacesetter Perspective
Date added: 28 Jan 2014
Pacesetters: The IBM Global SaaS Study highlights the Pacesetter segments - roughly 19% of the survey population - who exhibit the highest level of SaaS adoption and are gaining competitive advantage through their broad efforts (Image, courtesy: IBM)
Infographic: The Global Pediatric Skills Epidemic: Boston Children's Hospital Uses Cloud-based, Social Learning Tools to Fill Gaps in Medical Knowledge
Date added: 25 Sep 2013
IBM Extends Cloud and Mobile Reach with New Social Business Offerings
Date added: 18 Sep 2013
IBM SmartCloud Connections new features include File Synch and Share which lets employees access the cloud and share files securely and in the way that works best for them, online or offline, on their smartphone or tablet, desktop application or browser. (Credit: IBM)
IBM Heat Map
Date added: 24 Jul 2013
IBM digital experience software combines with IBM customer experience management capabilities so marketing professionals can analyze customer activity on a specific channel, such as a mobile device. With these unique views, marketers can gauge the behavior of customers across all digital channels, identify patterns and then adjust the digital experience based on this insight to improve the quality and appeal of the user's experience. (Credit: IBM)
From "Liking" to Leading: The Rise of Social Business.
Date added: 28 Jan 2013
From "Liking" to Leading: The Rise of Social Business. (Credit: IBM)
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