IBM Information on Demand Business Strategy Update

Today, IBM unveiled an expanded business strategy and roadmap -- bolstered by the company’s acquisition of Cognos -- to help clients unlock the business value of information and use it for competitive advantage to address emerging, industry-specific business opportunities. With the addition of Cognos, more than 35,000 employees across IBM’s global software, hardware, services and research organizations are united in support of the company’s global Information on Demand business strategy. Now IBM is introducing an array of new and enhanced joint IBM-Cognos solutions, products and services that enable organizations of all sizes to gain better insights from their data, improve decision-making, and optimize business performance.

*Press releases*
Date	Title
06 Feb 2008	IBM Unveils Cognos Strategy, Targets Information on Demand Business Growth
06 Feb 2008	IBM Unveils Ten New and Enhanced Industry Solutions Enabled by Cognos
06 Feb 2008	New IBM Cognos Software To Help More Employees Make Better, Faster Decisions
06 Feb 2008	IBM Unveils Compliance Warehouse For Legal Control
31 Jan 2008	IBM Completes Acquisition of Cognos
31 Jan 2008	IBM Expands Data Warehousing Portfolio With Optim Technology
30 Jan 2008	IBM Releases Industry-First Master Data Management Software

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Information on Demand at Work

Date added: 06 Feb 2008

IBM today unveiled new and enhanced solutions, products and services, which unite with capabilities from its strategic acquisition of Cognos, to put the right information into the hands of clients when they need it. The new IBM-Cognos offerings also deliver key business insights that clients can use for competitive advantage in response to changing market demands.

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Information on Demand at Work

Date added: 06 Feb 2008

IBM's acquisition of Cognos is helping the company extend its lead over competitors in the global market opportunity to help clients make better use of information, improve business processes and maximize performance across their enterprises. The Cognos acquisition supports IBM’s objective for earnings-per-share growth through 2010.

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