IBM has introduced a new video game designed to help university students and young professionals develop a combination of business and information technology (IT) skills. More than twenty colleges and universities around the world have already incorporated Innov8, IBM's new "serious game," into their program plans. Starting November 6, thousands of universities can download the game at no charge from IBM’s website and begin using it in their classrooms.
Serious games are computer and video games used as educational and training tools. Just as airline pilots initially learn using flight simulators, many corporations and universities see serious games as an effective way of teaching new skills to a generation that has been brought up in the video game era.
| Date | Title |
|---|---|
| 06 Nov 2007 | IBM Introduces Video Game to Help University Students Develop Business Skills |
Photos
-
Female student playing
Date added: 06 Nov 2007
Tara Pelletier is currently pursuing her MBA at the University of Vermont.
-
Female student playing (in the dark)
Date added: 06 Nov 2007
Tara Pelletier is currently pursuing her MBA at the University of Vermont.
-
Male student playing game
Date added: 06 Nov 2007
James Corbin is a software engineering major at Champlain College in Burlington, Vt.
-
Male student playing game (in the dark)
Date added: 06 Nov 2007
James Corbin is a software engineering major at Champlain College in Burlington, Vt.
-
Innov8 Office Setting
Date added: 06 Nov 2007
Employee entering the offices of After Inc.
-
Innov8 Cast
Date added: 06 Nov 2007
Image shows the complete cast of Innov8 characters
Contact(s) for the Press kit
Matt Berry
IBM Media Relations
914-766-1715
mhberry@us.ibm.com
Additional resources
Site links
Images and broadcast-quality b-roll for registered journalists
Images and video for registered bloggers
Word documents