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IBM Project Big Green

   
 
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Project Big Green is a $1 billion investment to dramatically increase the efficiency of IBM products.  New IBM products and services, announced as part of Project Big Green, include a five step approach to energy efficiency in the data center that, if followed, will sharply reduce data center energy consumption and transform clients' technology infrastructure into “green” data centers, with energy savings of approximately 42 percent for an average data center.

Visit The Raised Floor Blog, a place to discuss the greening of corporate data centers.

IBM Premieres Project Big Green in Hollywood


 

Press releases
Date Title
30 Apr 2008 IBM Arms Clients to Measure Green IT Progress
23 Apr 2008 IBM Debuts New Category of Server for Web 2.0 Computing
02 Apr 2008 IBM Builds Green Data Center for GIB-Services; Innovative Technology to Heat Local Public Swimming Pool
31 Mar 2008 IBM Unveils Austria's First Green Data Center at kika/Leiner
28 Mar 2008 IBM Builds State-of-the-Art Data Center for Telecom Egypt
20 Feb 2008 IDG'S Computerworld: IBM Is the Top Green IT Company
08 Feb 2008 Kalbe Collaborates With IBM to Build Green Data Center and Reduce Energy Consumption
11 Dec 2007 IBM Premieres Project Big Green in Hollywood
02 Nov 2007 IBM Launches World's First Corporate-Led Energy Efficiency Certificate Program
30 Oct 2007 IBM Pioneers Process to Turn Waste into Solar Energy
11 Oct 2007 IBM Launches "Mainframe Gas Gauge" in Environmental Push
01 Aug 2007 IBM's Project Big Green Spurs Global Shift to Linux on Mainframe
13 Jul 2007 IBM and APC Partner to Create Energy Efficient Green Data Center for Bryant University
22 Jun 2007 IBM to Build $86 Million Energy Efficient Data Center in Boulder as Part of Project Big Green
10 May 2007 PG&E Collaborates with IBM to Reduce Energy Consumption in the Utility's California Data Centers by 80 Percent
10 May 2007 IBM Unveils Plan to Combat Data Center Energy Crisis; Allocates $1 Billion to Advance "Green" Technology and Services
10 May 2007 IBM Announces New Asset Recovery Offerings to Make it Easier for Data Center Owners To Turn In Old Technology and Go Green with New, More Energy-Efficient Solutions

Photos
Rich Lechner
Rich Lechner
Date added: 02 Nov 2007
Rich Lechner, IBM's Vice President of IT Optimization helps make Project Big Green a reality for IBM and its clients.
Download hi-res version (image/jpeg, 1 MB)
IBM Project Big Green
IBM Project Big Green
Date added: 10 May 2007
It's green, it's 3-D, and it's real. The avatar of IBM researcher Donna Dillenberger stands in a new video-game like virtual environment that she and her team built. The 3-D environment is designed to facilitate power management.
Download hi-res version (image/jpeg, 1 MB)
View the associated press release
IBM Project Big Green
IBM Project Big Green
Date added: 10 May 2007
IBM Cool Blue -- Thermal and conventional images of three IBM server racks demonstrate the capabilities of the water cooling device, IBM's "Cool Blue" Rear Door Heat Exchanger. The server in the middle gives off virtually no heat, lowering energy consumption by reducing cooling requirements.
Download hi-res version (image/jpeg, 1 MB)
View the associated press release

Contact(s) for the Press kit

Tim Willeford
IBM Media Relations
914-766-4618
twilleford@us.ibm.com

Ron Favali
IBM Media Relations
727-489-7202
727-512-4490 (m)
favali@us.ibm.com



Additional resources
Site links
Video: EEC Program - Rich Lechner, IBM's Vice President of IT Optimization discusses IBM's Energy Efficiency Certificate Program.  
Video: IBM and Project Big Green - Rich Lechner, IBM's Vice President of IT Optimization discusses IBM Project Big Green.  
IBM Podcast: IBM and Pacific Gas and Electric Company have announced a collaborative effort to optimize energy efficiency opportunities in PG&E's California IT operations through a server consolidation program and by jointly developing a new way to measure and reduce heat in data centers. Bradley Whitcomb, vice president of Customer Products and Services for PG&E, talked with IBM's Jeff Gluck about that initiative and other innovative PG&E environmental programs.  
IBM Podcast: Andrew Winston, co-author of "Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage" was a panelist at an IBM event where the company announced Project Big Green. In this interview with IBM's Jeff Gluck he discusses the greening of corporate America.  
IBM Podcast: Bob Sauchelli is a program manager for the U.S. Environmental ProtectionAgency's Energy Star ENERGY STAR Partnership and is one or theoriginators of the ENERGY STAR Buildings program. He took part in apanel at an IBM event announcing IBM's Project Big Green, which willhelp the company and its clients make data centers more energyefficient. He spoke with IBM's Jeff Gluck about how ENERGY STAR is coming to a data center near you very soon.  
IBM Launches New Enterprise Data Center  
Video

IBM Project Big Green Overview (4 MB)
Peek inside IBM's virtual data center in Second Life