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IBM unveils the IBM Watson Engagement Advisor, tranforming how brands engage with consumers (2)

  • IBM unveils the IBM Watson Engagement Advisor

    IBM unveils the IBM Watson Engagement Advisor, tranforming how brands engage with consumers (2)

    Date added: 21 May 2013

    On Tuesday, May 21, 2013, IBM unveiled the IBM Watson Engagement Advisor, which uses cloud-delivered mobile and online chat technology to assist businesses' customers, anytime and anywhere. From answering questions to offering guidance for purchases, IBM Watson will allow a brand's customer-facing employees to make better recommendations, or sit directly in the hands of consumers, offering helpful advice via mobile engagement. (Credit: Jon Simon/Feature Photo Service for IBM)