Transforming the lifetime of relationships between people and companies
For the first time, IBM is working to give individual consumers access to Watson's groundbreaking powers while helping companies build stronger relationships with customers. People will interact with Watson on any device at any time in plain English, directly or through an agent, to get personalized responses to questions and receive actionable insight with supporting evidence.
Cognitive systems like Watson may transform how organizations think, act, and operate in the future. Learning through interactions, they deliver evidence based responses driving better outcomes.

Putting Watson to work
Data is growing at extraordinary rates - 800 percent in the next five years and 90 percent of it is less than 2 years old. Learn how Watson combines natural language processing, machine learning, and hypothesis generation and evaluation to give you direct, confidence-based responses.
Watson for engagement
Learn how Watson is transforming the lifetime of relationships between people and companies
Watson in healthcare
See how Watson helps health care organizations improve diagnosis and treatment
Watson in finance
See how Watson helps financial institutions improve investment decisions and customer satisfaction

Take the next step Is your business ready for Watson? Discover how to prepare your organization for a Watson solution deployment by building a foundational set of capabilities.

The science behind Watson
Watson understands natural language, breaking down the barrier between people and machines. The system then generates hypotheses - recognizing that there are different probabilities of various outcomes. See how Watson "learns," tracking feedback - learning from success and failure - to improve future responses.
Contact IBM about Watson
- Email IBM
- Or call us at: 1-800-966-9875
Priority code: 109HF03W
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Watson after Jeopardy!
Beyond Jeopardy!, the IBM team is working to deploy this technology across industries such as healthcare, finance and customer service.
Featured Case Studies
- Two page case study on Memorial Sloan Kettering's work training IBM Watson on oncology diagnosis and treatment(1.2 Mb)
- Two page case study on WellPoint's early use of IBM Watson in accelerating healthcare pre-authorization (1.2 Mb)
Featured whitepapers
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