The High Cost of Inefficiency

Core voice and data services continue to be a major part of the communications industry,

so it's imperative to make them simpler, more efficient, productive and collaborative.

But how is this achieved when many providers are operating with legacy systems?

Transforming and optimizing core business activities

can yield tremendous cost savings.

Think of it as radical simplification:

Operations must be made efficient.

Systems and processes must be updated.

And expenditures must be reduced.

Next, blow up the silos.

Information silos have mushroomed from the rapid introduction of

new services and processes, as well as through mergers and acquisitions.

And they hold virtually everything.

Unfortunately, different information about customers and services

often resides in different data bases,

housed in different physical locations –

resulting in disparate silos of information.

So there's no easy way of obtaining a single view of the customer.

These cost-intensive silos are not only expensive,

but they conceal providers' most valuable assets –

information that reveals how customers use their network and services.

Watch the video

Cloud Computing to Save Money

Cloud computing is a revolutionary opportunity for

communications service providers or CSPs.

Because of their unique market position and assets,

they can be both users and providers of cloud services.

Cloud's unique abilities enable CSPs to offer customers

a wider array of services with attractive business models and pricing plans

plans that can help deliver previously unreachable levels of value and flexibility.

Through their service provider, customers now can easily procure and manage

services themselves, leveraging a network-enabled, usage-based, on-demand model.

Cloud computing is nothing short of a paradigm shift in information technology,

and a fundamental convergence of network and IT services.

By allowing providers to better leverage their existing assets,

cloud is evolving how services are created, managed and delivered.

And since few understand service convergence better than CSPs,

few are better positioned to succeed with cloud services.

Whether deployed for internal use to bolster efficiency and lower operating costs,

or used to launch and support new public cloud services,

cloud computing can help a CSP operate more efficiently and effectively,

delivering a richer service portfolio

with a better service experience to its subscribers.

Watch the video

Instrument for Intelligence

Demands on network infrastructure have never been greater.

The dramatic rise in smartphone usage, mobile broadband and mobile

entertainment applications is causing exponential growth in network traffic.

Yet all this traffic does not drive commensurate

increases in revenue for the CSP.

Actually, it results in slower access speeds,

bottlenecks across core backbone and backhaul network,

constraints on spectrum and network assets,

and an increase in site-operations complexity.

Coupled with growing customer demands, service providers today are faced

with increasingly expensive and stressed infrastructures without a compelling ROI.

Smarter CSPs are unlocking the potential of the network

by leveraging advanced analytics and innovative technology

to build smarter networks that integrate network and IT

into a converged information and communications technologies infrastructure.

Advanced CSPs streamline operations and exploit bandwidth

through more efficient and effective traffic management,

freeing networks from constraints in order to launch new

network-based services that can generate new revenue.

Smarter networks can better address rising energy costs as well.

Base stations can account for 60-90% of a service provider's energy usage.

Multiply that by tens of thousands of widely scattered sites

and the effect can be crushing.

But by placing sensors in base stations to monitor variables including

temperature, humidity, fuel and battery levels, and thermostat settings,

companies can remotely diagnose problems,

fix issues remotely via the network,

and shift to predictive maintenance.

If a provider has a large network of towers,

predictive maintenance can greatly reduce truck rolls,

which can lower fuel cost and consumption, enhance human resource

productivity and limit carbon emissions from trucks.

Better-instrumented systems with remote-monitoring technologies

help create operations that are cost-effective, more reliable,

and better for the environment.

In TheSmarterCity, technology allows service providers to

keep costs down for themselves and their customers.

Watch the video