What if a wind farm could grow more customers?
While global demand for energy is growing rapidly, the fossil fuels needed to power our planet have both economic and ecological consequences. On a smarter planet, we have the tools to create sustainable energy sources that are good for business and the environment.
Ecotricity, one of the world's first eco-conscious electricity companies, saw an opportunity to meet the growing consumer demand for greener energy choices-investing over £50 million in new wind turbines since 1996. This midsize business's commitment to new energy helped them double their customer base year-after-year. But when their billing system couldn't keep pace with demand, it began to affect billing accuracy and customer service. With the help of IBM and our Business Partners, Ecotricity streamlined their processes and upgraded their platforms to manage growth and improve customer service. That's good business for Ecotricity-and good news for our planet.
Learn more about CRM solutions from IBM
CRM solutions from IBM can help you respond more accurately to your customers' needs, learn their habits and increase customer interaction.Learn more
Read the Ecotricity Case Study
Learn how Ecotricity was able to reduce the number of unbilled customers by 70% and reduce customer queries by 15% all while adding 1,000 new customers per month.Learn more
See the full portfolio of IBM Solutions
Powerful, affordable solutions expressly designed to help midsize companies improve efficiency, do more with less, accelerate ROI and seize new opportunities faster.Learn more
IBM Business Partners
IT Systems: Southern Cross Computer Systems, an IBM Business Partner, helps Midsize Businesses
Mark Kalmus, the Managing Director of Southern Cross Computer Systems, discusses how working with IBM helps them provide customers with technology to optimize processes and improve customer satisfaction.Find an IBM Business Partner
A Global Network of Expertise
IBM Business Partners are a global network of experts, providing solutions to companies all over the world. With the help of IBM, these Business Partners are able to grow their businesses and connect with other IBM Business Partners worldwide.Find an IBM Business Partner
IBM Business Partners Driving Results
With the help of IBM, Business Partners are driving results for their clients on a Smarter Planet. IBM Business Partners now have access to more resources and opportunities than ever before.Find an IBM Business Partner
Fuel Innovation on a Smarter Planet: Learn how IBM Business Partners Help Midsize Businesses
See how IBM Business Partners and IBMers are working together to help midsize companies work smarter and to solve business problems, not just IT issues.Find an IBM Business Partner
IBM Power 750 Express
Like Ecotricity, all midsize businesses need to optimize their IT infrastructures. Learn how some are using IBM Power 750 Express to deliver performance, capacity, energy efficiency and virtualization.Learn More
Sustainable Growth: The ROI of Green IT
Midsize businesses are streamlining operations, increasing competitiveness, and maximizing return on investments by turning to greener initiatives like virtualization and cloud computing, They’re also cutting hardware costs and freeing up staff to work smarter.
Inside the Midmarket: A 2011 Perspective
70% of midsize companies are pursuing analytics solutions. 66% are adopting the cloud. And 75% are planning IT upgrades. Learn about the IBM study of more than 2,000 midsize companies in over 20 countries, to see how they’re shifting from cost cutting to growth opportunities.
Explore the Engines of a Smarter Planet
They employ much of the world's workforce and make up most of the global GDP. See how IBM and its Business Partners are helping a vast array of these nimble, innovative companies find and seize opportunities. Discover how IBM solutions can help your midsize business level the playing field on a smarter planet.