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What 1.3 million transactions per second means to this car.

Data visualization showing propensity of different groups of people to buy specific models of cars.

IBM System x® featuring Intel® Xeon® Processor 7500 Series deployed by Acxiom. Learn More

It means the likely buyer of this car

has already been pinpointed. Acxiom, a global leader in marketing services and technology, is working with IBM to help 9 of the top 10 car manufacturers, as well as companies in every major industry, to efficiently mine over 7,000 databases to give them deep insights into their customers. The IBM System x with Intel Xeon processors forms the core of the solution, allowing Acxiom to consolidate 9,360 disparate systems into a mere 264 eX5 systems without sacrificing performance. A smarter business is built on smarter systems, software and services.

  1. The client example cited is presented as an illustration of the manner in which this client has used IBM products and the results they may have achieved. Actual environmental costs and performance characteristics will vary depending on individual client configurations and conditions. Contact IBM to see what we can do for you.  Acxiom Corporation is the provider of the data simulated for purpose of visualization of the performance of Client’s products/services.  No actual consumer or business information was used as part of such simulated data. IBM, the IBM logo, ibm.com, System x, Smarter Planet and the other planet icon are trademarks of International Business Machines Corp., registered in many jurisdictions worldwide. Other product and service names might be trademarks of IBM or other companies. A current list of IBM trademarks is available on the Web at www.ibm.com/legal/copytrade.shtml. Intel, the Intel logo, Xeon and Xeon Inside are trademarks or registered trademarks of Intel Corporation in the United States and other countries. © International Business Machines Corporation 2010. All rights reserved.