Our view: As new media clashes with traditional media and conflicts build between traditional content owners and distributors, media companies are turning to innovative business models to compete and thrive.
Read the IBM Institute for Business Value study: Navigating the media divide: Innovating and enabling new business models
What we offer
Business solutions
Simplify production and distribution across the digital media supply chain.
Optimize IT to support content creation, distribution and processes.
Industry segments
Print and new media advertising firms
Network TV and cable producers and distributors
Feature film producers and distributors
Videogame producers
Magazine, newspaper and book publishers