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Consumer products

Solutions for the consumer products industry

Our view: The marketplace in which Consumer Products manufacturers operate has never been more complex, and the relationships with shoppers, consumers, and retailers have never been more demanding.

Read our point of view on one of the oldest challenges: Retail execution—One of the oldest challenges is the new opportunity

What we offer
Business solutions
New product development and introduction
Deliver insight-driven new products
Market insights and collaboration
Drive profitable growth though market insights and value chain collaboration
Supply chain visibility
Operate responsibly with full supply chain visibility
Business consulting
  Services to help consumer products companies excel
Technology services
  IT services for the consumer products industry
  IBM servers and systems
  IBM Security and Privacy Services
Innovation at work - our latest thought leadership
 Point of view: Retail execution—One of the oldest challenges is the new opportunity
 Point of view: Demand driven replenishment in the consumer products industry
 Point of view: Information management in the age of the 'Omni Consumer'
 Point of view: A practical approach to developing full value traceability
 Point of view: Innovation in new product development for profitable growth

Featured resource
IBM Cognos: a new enterprise performance management solution for CP companies
Featured solution
IBM Cognos
Featured news

Cognos News story:
IBM Unveils Cognos strategy, targets information on demand business growth
Executive message from Bill Gilmour, IBM Consumer Products General Manager
Nestle
Nestle Achieves Global Excellence with SAP Netweaver BI and IBM

IBM Speaks to the Industry
Learn more

Upcoming events
Consumer Goods Technology Innovation Forum
GMA Merchandising, Sales and Marketing (MSM) Conference
IBM Information On Demand 2008
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