Channel - Gain an SMB Advantage

IBM's brand new programme for Business Partners - SMB Advantage - is giving you more help than ever to win in the SMB space. Don't forget too that IBM Global Financing can help you gain a vital edge in this important market by enabling you to take full advantage of this new programme.SMB Advantage is a total package of tools and incentives - a $500 million investment demonstrating that IBM really means business when it comes to channel enablement and winning in SMB.

As you'd expect, IGF has a key role to play in helping to stimulate growth and success in the channel. As such, IGF is able to underpin the SMB Advantage programme, with simplified offering and tools specifically designed for Business Partners selling to SMB customers.

SMB Advantage - combined with financing from IGF - gives you a fantastic opportunity to make money in SMB. Through SMB Advantage, you can gain additional discounts from IBM when selling to SMB customers. And by using financing from IGF to help you ramp up these sales, you can really make the most of these discounts.

So how can financing from IGF help your business? Experience and research shows that SMB customers are looking for and buying total solutions at competitive rates, and that they expect rapid responses from their suppliers.

Financing comes into its own here - helping you to make your own solutions and offerings to SMB customers even more attractive and affordable. Quite simply, your customers benefit from the genuine ability to spread the costs of an acquisition and to finance a complete solution - hardware, software and services, both IBM and non-IBM hardware - under a single financing contract.

To support SMB Advantage, IGF is introducing new simplified offerings, as well as rate cards and rapid online tools, making it easier and quicker than ever for you to leverage financing for your customers. Such developments will allow you to make near instant financing decisions - especially critical in the SMB space where customers always expect an ultra fast response.

And for your customers with a limited budget, who want to upgrade older technology or those with a short-term requirement, IGF can also supply you with IBM Certified Pre-owned Equipment to resell as a budget alternative.

When you sell end user financing from IGF you will also get paid faster, thus improving cash flow and reducing credit risk for your business.

However, as SMB Advantage helps you grow your volumes, it could put additional strain on your business's financial infrastructure. Again, IGF can help you with working capital solutions to fund growth.

As such, IGF is a one stop shop for IBM Business Partners - uniquely providing financing and leasing for your customers; IBM Certified Pre-owned Equipment for your budget conscious customers; plus working capital financing to fund your growth.

Having this combination of IGF offerings can really make a difference to your sales and profitability, helping you to improve cash flow, reduce DSO and minimise credit risk so that you can take full advantage of SMB Advantage to grow your business.