IBM Professional Certification Program

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Test P1000-001: Personalized Marketing Solutions Technical Mastery Test v1

This proctored technical sales mastery test validates core technical selling skills for Personalized Marketing solutions, within the Watson Customer Engagement platform.  This includes the ability to identify, manage and close sales opportunities.

The test is applicable to sales representatives who demonstrate sales and technical knowledge of Personalized Marketing solutions, and targets the technical sales professional who can deliver a comprehensive business solution to customers through solution identification, product differentiation, and competitive positioning.

The following sales topics are covered on this test:

·   Solution Overview

·   Offering Overview (including Capabilities)

·   Key Buyers and Prospecting

·   Discovery and Qualification

·   Good and Poor Sales Opportunities

·   Competitive Landscape

·   How to deliver and customize Client Presentations

* Passing this test counts towards PartnerWorld competency requirements and helps you attain higher membership levels. It also meets the sales skill criteria for the Channel Value Rewards (CVR) program.  This test also entitles you to use the mastery qualification title on your business card.  

Skills name: Personalized Marketing Solutions Technical Mastery Professional v1

PartnerWorld skill code: T0000100

Test information

  • Number of questions: 40
  • Time allowed in minutes: 60
  • Required passing score: 75%
  • Languages: English
  • Proctored

    To register for a test, or to locate the test center nearest you, see Pearson VUE (link resides outside of


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