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Test M99: IBM Coremetrics Technical Mastery Test v1

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Section 1 - Tagging, Data Collection, and Categorization (30%)

  1. Tagging and Data Collection
  2. Categorization

Section 2 - Intelligent Offer (14%)

  1. A/B Testing
  2. Recommendations Methodology
  3. Deployment
  4. Quality Testing
  5. Reporting

Section 3 - AdTarget (18%)

  1. Implementing AdTarget
  2. Application Specifics

Section 4 - LIVEmail (18%)

  1. Application Specifics

Section 5 - Analytics (12%)

  1. Application Specifics

Section 6 - Explore (8%)

  1. Application Specifics

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