Test M2020-248: IBM Cognos Midmarket Foundational Sales Mastery Test v1
Note: This test will be withdrawn on Jun 30 2014.
The replacement test is: (M2020-618) IBM Business Analytics Midmarket Foundational Sales Mastery Test v2
Section 1 - Business Analytics (11%)
- Learn how to position Business Analytics
- Learn about the analyst's perspective on the market for corporate performance management suites
- Learn about the analyst's perspective of the Business Intelligence Marketplace
Section 2 - Midmarket offering (42%)
- Understand the fundamentals of the IBM Cognos Express offering for sellers
- Learn about the sales opportunity
- Review how IBM Cognos Express provides essential business intelligence and planning for midsize companies
- Review key information to build your knowledge on the Midmarket offering
- See how IBM Cognos Express delivers breakthrough reporting, analysis, dashboard, scorecard, planning, budgeting and forecasting capabilities for midsize companies
Section 3 - Effectively prospect for Midmarket sales (47%)
- Learn how to identify opportunities
- Help accelerate your prospecting process
- Understand the specific pricing and licensing offering for the midmarket
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