Business Challenges

• During the Viac expedition, IBM Human Centric Solution Center has taken the challenge to demonstrate how off-the-shelf smart phones can be used to monitor some of the planet’s vital parameters like CO2
• This challenge enabled the IBM Human Centric Solution Center strategic vision on how people and citizens can contribute key information to organizations (cities, regions, governments) and make the planet smarter
• With the so called Greenhaviour project the HCSC created a map of the CO2 pollution levels along the whole journey from the West to the East using nothing else but a phone supporting a common conscience for green-behaviour (greenhaviour)
• The project was in the spirit of the Shanghai Expo theme “better cities, better life”
• The CO2 results from the phone were transmitted through the web to a twitter channel providing anyone with a live stream of data

IBM´s Solution

• Visit me live

Business benefits

• Be able to show the mobile innovation state-of-the-art technology
• “Walk the talk”, proving the effectiveness of the new technology applied to the smarter planet initiative